Trending February 2024 # Website Visitor Identification In ’23: Best Tools & Comparison # Suggested March 2024 # Top 8 Popular

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What is visitor identification?

Visitor identification, also called anonymous website visitor identification, is an account-based lead generation approach that helps organizations identify website visitors by matching the IP address of the visitor against a database of IP addresses used by companies. If IP matching does not work, these providers can also rely on digital fingerprints. Visitor identification software provides:

Website Visit Information: Businesses that are visiting your website, the pages they have viewed, and the amount of time they have spent on your website.

Company Contact Information: contact details for key decision-makers in the visitor’s company.

Other company information: Some providers also share firmographic or technographic data, helping companies be more targeted in their outreach.

Why is it important now?

Only 2% of web visitors fill out any form to identify themselves.

competition in every industry is increasing and any information that helps marketers understand visitor’s likelihood to buy is valuable for B2B environment.

traditional web analytics and lead generation tools do not provide necessary contact/company information of potential prospects.

website visitor identification tools enable businesses to reach 98% of visitors who didn’t qualify as a quality lead before.

What are the benefits of website visitor identification?

Website visitor identification software help businesses build a complete profile of their potential customers.

It helps launch the right digital campaigns to attract the right types of customers. For example, a company’s visitors’ technographic or firmographic properties can help that company understand better the companies that are attracted by its marketing.

Identifying visiting companies along with the specific material they are interested in can help shorten your sales cycle and eventually help close more business

What are its use cases? Account-based marketing

Your visitors are also spending time across the web, researching different topics. This is commonly called intent data. Merging intent data with your visitors’ information can tell you more about your visitors’ interests. For example, knowing that a specific company is on your website but is not spending time in other company’s website indicates a stronger interest. Or if this visitor is also visiting specific competitors’ pages, it could be good to highlight your company’s strengths vs those competitors in your commmunication with that visitor’s company.

For example, Netfactor,

Tracking existing clients and identify churn risk

By identifying existing customers’ visitors and pages they viewed, organizations can understand what they are looking for and target them with the right campaigns at the right time. With this strategy, businesses can increase customer lifetime value(CLV) for each client.

What are example case studies? E-Careers ProspectSoft

ProspectSoft is Customer Relationship Management (CRM) software company that operates mainly in the SME B2B market space and offers integration to 4 of the main SME accounting solutions.

What are the leading website visitor identification vendors?



HubSpot Sales Hub










What is the most affordable website visitor identification software?

This is a very helpful technology for any company that receives a large number of web visitors. And we are also such a company. We love to try the solutions that we write about. As Steve Jobs explains in detail (See the video below), we believe that you have to experience the product and be influenced by its success and failure to really understand it. So we set out to find the right player for us.

Budget is always a big limitation so we looked at affordable solutions in the space. And we knew that we needed at least a few thousands or unlimited account identification or else we would be getting information only a tiny fraction of our users.

CompanyStarting package price ($/month)Number of accounts provided Visitor Queue23100 Leadberry24Unlimited (Fair usage policy applies) Snitcher29Unlimited (Fair usage policy applies) Visual Visitor59Accounts from 20k page views Whois691000 ExactVisitor79Unlimited Salesviewer99100 Leadboxer195Unlimited Netfactor visitortrack1991000 SharpSpring550Unlimited SoftwareCoverage*Accuracy** Snitcher21%42% Leadberry6%0%

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Best Website Builder Detector In 2023

Choosing the right website builder can be a daunting task, especially when there are so many options available on the market. That’s where website builder detectors come in.

A website builder detector is a tool that can help you identify the website builder that was used to create a particular website. This can be helpful for a number of reasons. For example, if you’re looking for a new website builder, you can use a website builder detector to see which ones are used by the websites you like.

In this article, we’ll take a look at some of the best website builder detectors on the market. We’ll also discuss how to use them and what to look for when choosing a website builder detector.

Best Website Builder Detector

Here are some of the best website builder detectors:

1. Wappalyzer

Wappalyzer is a popular website builder detector that can identify over 12,000 different technologies used to build websites, including content management systems, e-commerce platforms, web frameworks, and programming languages. Wappalyzer is easy to use and it is a great tool for anyone who wants to learn more about the technology behind a website.

2. BuiltWith

BuiltWith is another popular website builder detector that can identify over 65,000 different technologies used to build websites. It is similar to Wappalyzer in terms of functionality, but it also provides additional information about the websites it analyzes, such as the hosting provider, analytics software, and social media platforms used.

3. WhatCMS

WhatCMS is a free website builder detector that specializes in identifying content management systems (CMS) and other website powering technologies. It has a database of over 1,200 CMSs and can detect websites in over 50 languages. It is easy to use and provides detailed information about the technologies used to power any website. WhatCMS is a great tool for anyone who wants to know if a website is built on a website builder.

4. CMS Detector

CMS Detector is a specialized website builder detector that is designed to identify content management systems (CMS) used to build websites. It is one of the best CMS detectors that can identify over 1,000 different CMS platforms, including WordPress, Drupal, and Joomla. It is a good option for businesses and individuals who are looking for a specific website builder for their website.

5. Gochyu

Gochyu is a website builder detector that is designed to identify themes and plugins used on websites built with popular website builders, such as Wix, Squarespace, or WordPress. It has a database of over 10,000 themes and can detect themes in over 20 languages. Gochyu can also identify the hosting provider and analytics software used on a website.

These tools work by analyzing the source code of a website to identify the technologies that were used to build it.

To use a website builder detector, simply enter the URL of the website you want to analyze into the tool. The tool will then scan the website and identify the technologies used, including the website builder.

Why Use a Website Builder Detector?

There are a number of reasons why you might want to use a website builder detector. For example:

Choosing a website builder: If you are considering using a website builder, you can use a website builder detector to see which ones are used by the websites you like. This can help you narrow down your choices and find the best website builder that’s right for you.

Researching a competitor’s website: If you are researching a competitor’s website, you can use a website builder detector to learn about the website builders that your competitors are using. This information can help you to understand their website’s strengths and weaknesses and to develop a competitive strategy.

How to Choose a Website Builder Detector

When choosing a website builder detector, there are a few things to keep in mind:

Accuracy: The accuracy of the website builder detector is important, as you want to be sure that it is correctly identifying the technologies used to build a website.

Ease of use: The tool should be easy to use and understand.

Languages supported: If you want to be able to detect websites in multiple languages, make sure the detector supports the languages you need.

Features: The tool should provide a comprehensive overview of the technologies used on a website.

Price: Website builder detectors can range in price from free to hundreds of dollars per year. Choose a plan that fits your budget and needs.

It is important to keep in mind that no tool is 100% accurate. Some website builders and developers may take steps to obfuscate the technologies they use, making it difficult for even the most sophisticated detectors to identify them. However, the website builder detectors listed above are all very accurate and can be a valuable tool for anyone who needs to know what technologies are used to build a website.

Process Mining Vs Process Modeling In ’23: 4 Best Practices

Businesses use process mining and process modeling to discover, measure and improve their processes. The Google Trend graph above shows how process mining has been replacing process modeling in Google Search since 2008. Business leaders and analysts, on the other hand, may not even be aware of how these two tools differ. As a result, it becomes difficult to decide which tools to chose while analyzing business processes.

In this light, this research compares process mining with process modeling and provides recommendations to help business leaders make data-driven decisions when choosing the right tool that fits their business needs. 

Process Mining vs Process Modeling

Process modeling and process mining are business process management (BPM) forms.  

Process modeling

Process modeling refers to visualizing business processes and workflows by leveraging event logs data to increase process visibility and understanding, and process improvement.

Process mining

Process mining is the discovery and improvement of business processes and workflows by extracting and analyzing the event log data to identify trends, deviations and errors and to generate and compare models with each other.

Feel free to read on process mining architecture, how process mining leverages machine learning and AI-powered algorithms to discover, visualize and manage business processes.

Process MiningProcess Modeling Does the solution use AI/ ML?Applies ML algorithms for automatic extraction, analyzing and modeling the process data Applies ML algorithms for visualizing the process data 4. Simulates potential process changes with a DTO1. Generates process models 3. Facilitates automation

Recommendations for choosing process mining or modeling 1. Process mining as automation enabler

If you go through a digital transformation project, process mining is probably the most useful software for you as an automation enabler.

Both process mining and modeling tools bring visibility to your processes and ease the discovery of automation opportunities. However, process mining tools offer more functionalities than process modeling for automation implementation.

For example, some process mining software can generate a digital twin of an organization to run hypothetical models by implementing changes in processes and measuring the expected ROI. They also allow users to track the entire automation project flow and assess the performance of the automated processes, which is not the case for process modeling software.

Discover how process mining facilitates RPA implementation and digital transformation.

2. Process mining for comparison and contrasts

If you have existing models, for the internal rules or general regulations that you want your processes to comply with, you should start reviewing process mining tools.

Process mining conformance check enables users to compare their existing processes against rules, regulations, existing models, and pre-defined process KPIs, to identify deviations and errors in order to modify and standardize them. Recently, some process mining software have included automated root-cause analysis that have enabled users to determine the main factors behind these issues.

See how process mining enables internal audit and compliance for businesses.

However, you could also pair both process mining and modeling to benefit from them: You generate a reference model in process modeling, and then upload it to process mining software, to compare the reference model against the model discovered from the real-life data.

3. Process modeling for an easy process management

If you want to have accurate and objective process models that are also easy to use, process modeling is the business process management form you should choose.

Process models are helpful to transform abstract workflows into images that use standardized symbols, such as arrows and triangles. Therefore, they are mostly easy to interpret and use for every employee without the help from an expert, explaining the models. 

Typically, process mining tools might require some time for employees to adopt and utilize them fully. In such situations, we recommend to get help from consultants during the initial phases of employing process mining or deploy process mining as a service to benefit from expert help along with other benefits.  

4. Combine process mapping for qualitative aspects

If your business want to understand business processes from both qualitative and quantitative aspect, you can combine process mining or modeling with process mapping.

Both process modeling and process mining offer quantitative and objective process illustrations, because both leverage event logs data to discover process trends. Both tools are capable for several use cases mentioned above. Yet, they both fail to capture and analyze qualitative data. 

There are different methods to capture and discover business processes such as internal workshops and interviews. Process mapping visualizes processes by identifying activities, people, resources and systems involved based on such qualitative data.

Further Reading

If you are interested in process improvement and automation tools such as process mining and modeling, feel free to read more on the subjects:

If you want to use process mining and/or modeling tools for your business processes, feel free to check out our data-driven lists for process modeling and process mining .

And if you need guidance to find the right vendor, let us talk to you:

Hazal Şimşek

Hazal is an industry analyst in AIMultiple. She is experienced in market research, quantitative research and data analytics. She received her master’s degree in Social Sciences from the University of Carlos III of Madrid and her bachelor’s degree in International Relations from Bilkent University.





The Best Content Marketing Tools In 2023

The Best Content Marketing Tools in 2023 Best Content Marketing Tools in 2023 1. SEMrush Content Marketing Toolkit

The first in the list of best content marketing tools is a smart solution from SEMrush. This powerful tool helps with research, plan, write, optimize, analyze, measure, and improve content marketing efforts. This smart solution allows being both creative and analytical.

Features of SEMrush Content Marketing Toolkit

Content Analyzer feature helps audit content & track posts easily.

Topic research feature helps generate content ideas with in-depth topic research.

Brand monitoring feature helps track your brand mention online on various platforms. You can even track online mention of any phrase or word.

The SEO Writing Assistant helps check the readability score of your content, check SEO potential and originality of content in real-time.

It also offers SEO content Templates to help you write SEO-friendly content.

Visit here

2. WordPress

Powerful third-party plugins and themes to help you customize your blog.

Numerous SEO tools and Google Analytics optimization support for enhanced user experience.

Advanced design customization to help you customize your themes.

Easy content submission and management.

Wide community support for all the issues you face.

Visit here

3.  MailChimp

MailChimp is next in the list of best content marketing tools you should use in 2023. It helps promote content by offering amazing email marketing services. This all-in-one marketing platform saves a lot of your time and automates everything for you. It offers easy subscription features as well where all the data is saved on huge data centers. It helps increase your sign-ups and open rates with multichannel campaigns.

Features of MailChimp

Offers effective marketing CRM solution to help you turn your audience data into insights.

Using this tool, you get full control over your audience and get to know more about them.

It offers effective brand design options, templates, and more to help you create professional-looking marketing campaigns.

Visit Here

Also Read: Beginner’s Guide to Content Marketing

4. Buffer

Use Buffer to grow your brand on social media and build your audience. It helps with planning, collaborating, and publishing content to bring more traffic and meaningful engagement. Using this tool, you can schedule your posts on various social media platforms effortlessly. Here, you can manage your content on various social media platforms including Facebook, Pinterest, LinkedIn, and Twitter.

Features of Buffer

Simple UI and easy dashboard to easily manage content across various social media platforms.

It allows to draft posts, build effective social media campaigns, and coordinate with the team for better results.

It allows to schedule posts, customize posts, view drafted content, and more.

Visit Here

5. Hotjar

Hotjar offers a fast, effective and visual way to help you understand the users. Moreover, you get the option to understand everything that is going on your site and get insights to plan things efficiently. It offers interactive heatmaps, recordings, and effective conversion funnels to deliver seamless results.

Features of Hotjar

Offers incoming feedback, feedback polls, surveys, and more.

Use this tool to track customer satisfaction (CSAT), Voice of the customer (VOC), and Net Promoter Score (NPS).

Using this tool, you can eliminate guesswork by watching session recordings and understand the way people are using your product.

Easily understand user behavior and ask the right questions at the right time.

Visit Here


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About the author

Dinesh Lakhwani

Best Website Builders For Sports Teams

Sports teams, both amateur and professional, need a website to connect with fans, sell tickets and merchandise, promote their brand, recruit new players, and raise money.

Creating a website from scratch can be daunting, especially if you don’t have any web design experience. That’s where website builders come in handy. Fortunately, website builders have made it easier than ever to create a professional-looking website without the need for coding expertise. However, with so many options available, choosing the best website builder for your sports team can be a difficult task.

In this article, we’ll take a look at some of the best website builders for sports teams that can help you create a website that is professional-looking and functional to help you manage all aspects of your team’s online presence. Whether you are a coach, player, or fan, this article will help you find the perfect website builder for your sports team. Read on to learn more.

What is a website builder?

A website builder is a software tool or platform that enables individuals or businesses to create a website without requiring extensive technical knowledge or expertise in web design and development.

Website builders usually have drag-and-drop interfaces, pre-designed templates, and customizable themes that can be easily modified according to the user’s needs and preferences. They also offer features such as domain name registration, web hosting, and content management systems (CMS) to help users manage their website’s content and functionality.

Website builders allow individuals and businesses to create a professional-looking website quickly and easily without the need for hiring a professional web developer or designer.

There are many different website builders available, both free and paid. Some of the most popular website builders include Wix, Squarespace, and WordPress.

Why do sports teams need a website builder?

There are many reasons why sports teams need a website builder. Here are a few of the most important ones:

To connect with fans. A website is a great way for sports teams to connect with their fans. Fans can use the website to stay up-to-date on team news, watch game highlights, and buy tickets to games.

Increased visibility. A website will help your team to be more visible online. This can lead to increased exposure for your team, which can help to attract new fans and sponsors.

Improved communication. A website can be used to communicate with your fans and stakeholders in a more direct and efficient way. This can help to build relationships and improve your team’s reputation.

Enhanced marketing and promotion. A website can be used to promote your team’s events, games, and merchandise. This can help to generate interest and excitement among your fans.

To sell tickets and merchandise. A website is a great way for sports teams to sell tickets and merchandise. Fans can easily purchase tickets and merchandise online without having to go to the box office or a physical store.

To build a brand. A website is a great way for sports teams to build their brand. The website can showcase the team’s history, values, and mission. It can also be used to promote the team’s social media channels and other online presence.

To recruit new players. A website can be used to recruit new players. The website can be used to showcase the team’s facilities, coaching staff, and playing style.

Overall, a website is an essential tool for any sports team. It can be used to connect with fans, sell merchandise, generate revenue, build a brand, recruit new players, and more.

Here are some additional benefits of having a website for your sports team:

Improved SEO. A well-designed and optimized website will help your team rank higher in search engine results pages (SERPs). This means that more people will be able to find your website when they search for relevant terms.

Enhanced credibility. A website gives your team a more professional and credible appearance. This can be helpful when you’re trying to attract new fans, sponsors, or partners.

Greater reach. A website can help you reach a wider audience than you would be able to reach through traditional marketing channels. This is because your website will be available to people all over the world, 24 hours a day, 7 days a week.

If you’re a sports team that doesn’t have a website, I encourage you to create one today. It’s an investment that will pay off in the long run.

Website Builders for Sports Teams

Website builders available in the market each have their own specific strengths and weaknesses. Some are designed for beginners, while others are more complex and require some technical knowledge. Some builders are more user-friendly, while others offer more features. When choosing a website builder for your sports team, it’s important to consider your specific needs and budget.

Here are a few of the best website builders for sports teams:

1. Wix

Wix is a popular DIY (Do it yourself) website builder that’s a great option for sports teams of all sizes. Wix offers a wide range of features and templates, so you can create a website that perfectly suits your team’s needs. Wix is also very user-friendly, so you can create a website without any technical experience.


Easy to use

Wide range of features and templates

Good reputation for customer support


Some features can be expensive

Not as customizable as WordPress

2. Squarespace

Squarespace is a more premium option, but it’s a great choice for teams that want a high-quality website. Squarespace offers a wide range of features and templates, and its websites are known for their sleek and modern design.


Easy to use

Beautiful templates

Good reputation for customer support


Can be expensive

Not as customizable as WordPress

3. WordPress

WordPress is a popular content management system (CMS) that can be used to create a variety of websites, including sports team websites. WordPress is free and open-source. It’s a good option for sports teams that want a high level of customization and control over their website. WordPress is also very user-friendly, so even if you don’t have any technical experience, you can create a great-looking sports team website with WordPress.


Free and open-source

Very customizable

Large community of developers and users


Not as easy to use as some other options

Can be more technical

4. SportsEngine

SportsEngine is a specialized website builder that is designed specifically for sports teams. It offers a wide range of features that are specifically tailored to the needs of sports teams, such as team management, scheduling, and registration.


Ease of use: SportsEngine is a user-friendly platform that makes it easy to create and manage your team’s website, schedule, and registration.

Affordable: SportsEngine offers a variety of pricing plans to fit your team’s budget.

Features: SportsEngine offers a wide range of features to help you manage your team, including:

Website builder

Schedule and registration management

Team store

Fundraising tools

Communication tools


Support: SportsEngine offers 24/7 customer support to help you with any questions or problems you may have.


Some features are only available on higher-priced plans.

Some users have reported technical problems.

SportsEngine is not the only option available.

How to Choose the Best Website Builder for Your Sports Team

There are many different sports team website builders available, so it can be tough to decide which one is the best for your team. When choosing a sports team website builder, it’s important to consider the following factors:

Price: Sports team website builders can range in price from free to hundreds of dollars per month. It’s important to choose a builder that fits your budget.

Features: The website builder should have the features that you need to promote your team and connect with fans. Some of the most important features include the ability to:

Share news and updates about your team

Ability to Sell tickets to games and merchandise

Collect donations

Ability to create a team store

Display your team’s schedule and standings

Ability to manage your team’s schedule and stats

Host polls, forums, and contests

Ability to connect with fans on social media

Ease of use: If you don’t have a lot of technical experience, you’ll want to choose a sports team website builder that is easy to use.

Your team’s needs: The needs of your team will also play a role in your decision. If you have a large team, you’ll need a website builder that can handle a lot of traffic. If you have a small team, you may be able to get away with a less expensive builder.

Customer support: If you have any questions or problems, you’ll want to make sure that the sports team website builder you choose has good customer support.

Here are some additional features you may want to consider when choosing a website builder for your sports team:

Mobile-friendly: Your website should be designed to look good and be easy to use on mobile devices.

SEO friendly: Your website should be optimized for search engines so that people can easily find it when they search for your team.

Security: Your website should be secure to protect your team’s data.

Social media integration: Your website should integrate with social media so that you can easily share content and connect with fans on social media.

Email marketing: Your website should have an email marketing system so that you can stay in touch with your fans and promote upcoming events.

Once you’ve considered these factors, you can start comparing different website builders. Be sure to read reviews and compare features before making a decision.

Tips for Building a Great Sports Team Website

Once you’ve chosen a website builder, it’s time to start building your website. Here are a few tips to help you create a great sports team website:

Use high-quality images and videos: Images and videos can help make your website more visually appealing and engaging. Be sure to use high-quality images and videos that represent your team and its values.

Write engaging content: Your website content should be informative and engaging. Write clear and concise text that will keep your visitors interested.

Promote your website on social media: Social media is a great way to promote your website and connect with fans. Be sure to share links to your website on your social media channels.

By following these tips, you can create a great sports team website that will help you connect with fans and promote your team.

Pros and Cons of Different Website Builders for Sports Teams

Here are some of the pros and cons of using website builders for sports teams:


Increased visibility: A website gives you a space to showcase your team and its accomplishments. This can help you attract new fans and sponsors.

Better communication: A website is a great way to stay in touch with your fans. You can use it to share news, updates, and photos.

More opportunities for fundraising: A website can help you raise money for your team. You can sell tickets and merchandise and even accept donations.

Greater fan engagement: A website is a great way to get your fans involved. You can use it to host polls, forums, and contests.

Affordability: There are many affordable sports team website builders available, so you can find one that fits your budget.

Ease of use: Most sports team website builders are easy to use, even if you don’t have any technical experience.

Customizability: Many sports team website builders offer a variety of customization options, so you can create a website that reflects your team’s unique identity.


Time investment: It takes time to set up and maintain a sports team website. You’ll need to regularly update your website with news, updates, and photos.

Technical skills: Some sports team website builders require some technical skills to use. If you don’t have any technical experience, you may need to hire someone to help you set up and maintain your website.

Security: It’s important to make sure your sports team website is secure. You’ll need to choose a website builder that offers security features, such as SSL certificates and firewalls.

By considering the pros and cons, you can choose a website builder that meets your needs and budget.


A sports team website builder is a great way to promote your team and connect with fans.

There are many different types of sports team website builders available, so you can choose one that fits your needs and budget.

By following the tips in this blog post, you can choose the right sports team website builder for your team.

The Weekender: April 20 To 23

The Weekender: April 20 to 23 Explore on-campus performances, Earth Day events, and warm weather

Photo courtesy of Dance Theatre Group.

April 20 to 23

The Weekender

Happy Earth Week! Make sure to come to BU Sustainability’s Earth Day 365 events. Also, tune into an urban policy panel, enter a free giveaway hosted by COM Student Government, and watch a multitude of dance or a cappella performances.

All are welcome at the annual COMapalooza, hosted by COM Student Government, for free pizza, lawn games, and info about various COM clubs.

Friday, April 21, noon to 4 pm, on the COM lawn. Find more information here.

The BU Initiative on Cities’ workshop series, led by Japonica Brown-Saracino, professor of sociology at the College of Arts & Sciences and IOC Faculty Fellow, explores issues of urban inequality and policy with outside scholars. This event features guest speaker Maria Sulimma from the University of Freiburg.

Friday, April 21, 2:30 to 4 pm, at BU Initiative on Cities.

Visions is an annual, end-of-season tradition for the Dance Theatre Group. Ranging widely in theme and style, these pieces are put together by DTG students, with one number choreographed by faculty members.

Friday, April 21, and Saturday, April 22, 8 to 10 pm, in the BU Dance Theater. Find more information, including tickets, here.

Cheer for our Terriers during double-header lacrosse games against Lehigh (men’s) and Bucknell (women’s). Hosted by BU Athletics and BU Sustainability, this event also features local food trucks and a beer garden. Students get admission through the BU Sports Pass.

Saturday, April 22, 11 am to 6 pm, at Nickerson Field. Purchase tickets here.

Mustard Seed, Boston University’s premier Christian a cappella group, will host their spring concert, Couch, featuring special guest BassLine, a BU a cappella group for people of color. Come in pajamas for a warm night of song and testimony.

Saturday, April 22, 7:30 pm, at the Photonics Center.

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