Trending February 2024 # Live Blog: Apple’s Q4 2014 Earnings Call # Suggested March 2024 # Top 9 Popular

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Investors and analysts will have an opportunity to ask Tim Cook and company questions during the earnings call and we’ll be listening to bring you coverage starting at 5pm EST/ 2pm PST.

–Earnings report is out! 

-Hold music has begun… you can listen along, but we’ll include the highlights here.

-Lots of hold music, 3 minute warning, no U2 music yet.

-Hopefully no one is using iOS 8.0.1 for this call…

-And here we go…

-Tim Cook is up first

-Tim recapping iPhone 6 and 6 Plus launches: “best we’ve ever created, customers absolutely love them”

-32 countires with iPhone 6 so far, 69 more before the end of October

-115 countries by the end of 2014

-Apple Pay is live today, as you may have heard

-Apple Watch still coming “early calendar 2024” with more details coming later

-Quick mentions of iPad Air 2, iMac with Retina 5K,  iOS 8 and Yosemite

-Cook says Apple exceeded its own expectations this quarter, now going over the numbers that were released earlier

-Mac now has highest PC market share since 1995

-20 acquisitions this year, 7 in the September quarter

–Luca Maestri talking more numbers, breaking down product sales as released earlier today

-Chinese search engine Baidu is now using iPhones in their office, 20,000 employees and 30 in-house apps

-That 100% customer satisfaction rate for iPad mini 2 is back, and 55% of people polled say they plan to buy an iPad as their next tablet

-All-time record billings in iTunes thanks to the App Store

-Registered developers up 39% over last year

-Final remarks now, covering a few reporting changes for Q1 2024

-Time for some questions

-Apple Pay question – how does Apple see this as a business model? A way to sell hardware products or more of its own product?

-Tim says it’s about creating a better customer experience and more secure payment system; dislikes companies monetizing customer payment data

-“The most customer-centric mobile payment system” – can’t wait to add more retailers and banks

-Question about iPhone ramping, Tim says fastest in history but demand is outstripping supply, no indication of when that will balance

-Tim notes again that demand is outweighing supply on iPhone 6, says “we’ve done a pretty good job on that,” but won’t say there’s no issue, calls it “a good problem to have.”

-Every answer to every question so far has essentially ended with “we can’t make enough iPhone 6 and 6 Plus units yet”

-Tim talking iPhone upgrades and the opportunities provided by customers upgrading at different times of the year, switching from Android, and buying their first iPhones. Also once again points out constrained supply.

-Question about iPhone 6/6 Plus sales split, Tim won’t give any specifics but says that Apple is selling everything they make; says it’s likely that a geographic difference will appear in popularity of certain models, but nothing solid yet

-68 million iPad sales in 2014, down YOY, Tim calls it “a speed bump, not a huge issue,” but wants to improve growth

-Tim says he is fine with Apple products cannibalizing one another

-Question about why Apple Watch is grouped into “other” category in new reporting groups, along with iPods and others

-Tim says it doesn’t indicate expectations for Apple Watch sales, categories were based on current revenue

-Question about any new product categories we don’t know about. Tim says “obviously we are working on other things as well,” won’t get any more specific.

-Question about China numbers, Tim says things are looking just fine, very optimistic about the future

-That’s all folks! You can catch a replay of the call on Apple’s earnings call podcast a little later.

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Sony Bloggie Live Review: Live

Much has been written about the smartphone’s detrimental impact on point-and-shoot camera sales. Not enough has been written about an even bigger casualty of today’s do-everything phones: the once-revolutionary pocket camcorder.

You can chalk up Flip’s abrupt end to the rise of smartphones, which not only shoot serviceable high-def video but also allow you to share that footage nearly instantly. In terms of sharing features, however, the Sony Bloggie Live MHS-TS55 ($250 as of March 13, 2012) is the first pocket camcorder out there that’s putting up a fight.

Hardware and Features

Although the Sony Bloggie Live has physical buttons for starting and stopping recording, snapping photos, and powering the device on and off, you access most of the core in-camera features via the Bloggie’s 3-inch capacitive touchscreen. An internal 8GB drive handles the storage.

The Menu button also provides access to the Bloggie Live’s wireless sharing features, including live streaming; uploading directly to Facebook, YouTube, and Sony’s new PlayMemories Online service; and pairing the camcorder to another mobile device for viewing and sharing items via a smartphone or tablet (you’ll need to download a free iOS or Android app to your device for the latter feature to work).

Wireless Sharing

You can see the results for yourself: Watch the simultaneously streamed footage from the Sony Bloggie Live and the iPhone 4S.

In addition to the discrepancies in resolution, the clips had noticeable differences in image quality, some of which you’ll see by viewing the test footage. The Bloggie Live’s video generally looked sharper and handled dramatic changes in lighting conditions more seamlessly, but its white balance was a bit off, creating a blue cast in most indoor scenes. The iPhone 4S tended to reproduce colors more realistically, but it also struggled more visibly with backlighting issues, and it tended to oversaturate colors in some cases.

Note that the Bloggie Live also did a better job in correcting the “wobble” resulting from walking with the camcorder; its digital stabilization system worked well in our tests. All in all, the Bloggie Live showed better contrast, detail, backlight-correction, and shake-correction when live-streaming video, while the iPhone 4S produced more-colorful video with good white balance.

Outside of the live-streaming mode, you can pair the Bloggie Live to your phone or tablet for viewing images and offloading them to the mobile device’s storage wirelessly. To enable remote viewing, you need to download the free Sony PlayMemories Mobile app to your iOS or Android device; the app acts as a viewer and a downloading interface for the videos and images you want to save. Once you select ‘View on Smartphone’ from the Bloggie Live’s menu, the Bloggie Live shows up as an access point in your phone or tablet’s Wi-Fi settings, and you enter a password that appears on the camcorder’s screen. The whole setup process takes about a minute.

In my hands-on tests, I was able to transfer a 6-minute video from the Bloggie Live to the iPhone wirelessly in a little more than a minute, but the resulting video was a much smaller size than your average native iPhone video (see the screenshot to the left). Wireless still-image transfers took about a second or two each, and they also appeared downscaled from their full 12-megapixel resolution; once they reached the iPhone, they ended up as 1920-by-1440-pixel images (just short of 3 megapixels). Overall, the mobile wireless-sharing function works decently, as long as you’re willing to deal with lower-resolution images and video once you’ve beamed them over to another device.

Video Quality and Image Quality

In our lab-based subjective tests for still and video quality, the Sony Bloggie Live earned an overall score of Very Good. Despite performing very well for a small-size camcorder, it failed to clearly outshine some of its noted smartphone competitors in the same tests.

The Bloggie Live received scores of Very Good for overall video quality and audio quality in our movie tests, as well as Very Good marks for exposure quality and color accuracy in our still-image tests. However, all of that added up to about the same aggregate imaging scores as we saw from the iPhone 4S and Samsung Galaxy S II, the two camera phones that Sony was hoping to outgun with the Bloggie Live.

During my hands-on tests, the Bloggie Live proved a worthy alternative to a basic compact point-and-shoot camera in image quality. The touch-to-focus controls work well, and the Bloggie has decent macro capabilities (around 2 inches away from the subject) that produce a shallow depth of field.

Sony Bloggie Live

iPhone 4S

Samsung Galaxy S II

Bottom Line

The Bloggie Live is a very good video performer; outside of its streaming mode, though, it didn’t produce mind-bogglingly superior video in comparison with the top smartphones it was built to compete against. When shooting 1080p video, it was strictly on a par with the output of smartphones such as the Apple iPhone 4S and the Samsung Galaxy S II, although it does have better stabilization features and output controls than both of those phones. In live-streaming mode, the Bloggie Live produces a few more benefits, including sharper video and the option of saving the streaming footage as a high-definition 1080p clip to its hard drive.

If you’re looking specifically for a pocket camcorder, the Bloggie Live is a solid option, with wireless sharing features that you won’t find in any other model. If you’re seeking a handheld device to replace or augment the 1080p video or image-capture quality of your phone, the Bloggie Live largely matches the output of today’s top phone cameras. And if you’re shopping for a dedicated video-streaming device that won’t eat into your phone’s data plan or battery life, the Bloggie Live may be worth the price.

Techtarget To Delay Earnings Release

TechTarget, Inc. (NASDAQ: TTGT) today announced that it is delaying its earnings release and investor conference call previously scheduled for 4:30 p.m. (ET) today. The Company is delaying its release of fourth quarter and 2008 financial results in order to finalize its review of the period over which it has historically recognized revenue from its webcast offerings.

As part of the year-end audit process, the Company has concluded that its methodology for determining the timing of recognizing webcast revenues was improper. The Company had been recognizing the majority of the revenue in the month in which the webcast occurred. The Company has concluded that the webcast revenues should have been recognized ratably over the period in which the webcasts were available on the websites of the Company and its partners, and is changing its revenue recognition policy accordingly. This accounting policy change does not increase or decrease the total amount of revenues to be recognized for any given contract. The policy change only affects how much of the total contract revenue is recognized in a particular month. Preliminary analysis indicates that this change in recognizing webcast revenues does not have a material effect on revenue or adjusted EBITDA for the years 2008 or 2007, although the Company expects revenue may shift between quarters. The Company is working to determine whether it is necessary to restate its financial statements for any prior period as a result of changes to its revenue recognition policies. It is estimated that this process will take approximately 90 days.

Estimated Fourth Quarter and 2008 Results

It is important to note that the following amounts are estimated results for the fourth quarter and 2008, and may change as a result of the Company’s continued evaluation of the timing of its revenue recognition as described above, or otherwise as we complete our 2008 audit.

Estimated revenues for the fourth quarter of 2008 are $25.1 million. Estimated online revenues are $18.1 million. Estimated event revenues are $6.0 million. Estimated print revenues are $1.0 million.

In December 2008, TechTarget incurred a one time restructuring charge of $1.4 million related to a reduction in workforce of 76 employees, the exiting of certain office space and the closure of its two print publications. Estimated adjusted EBITDA (earnings before interest, taxes, depreciation, and amortization, as adjusted for stock-based compensation and excluding the restructuring charge) for the fourth quarter of 2008 was $4.6 million.

Total estimated revenues for 2008 are $103.5 million. Estimated online revenues for 2008 are $76.4 million, and estimated adjusted EBITDA, excluding the fourth quarter restructuring charge, is $20.2 million.

Recent Company Highlights:

7th consecutive year of positive adjusted EBITDA and 5th consecutive year of being cash flow positive.

Online revenues from the 12 largest IT vendors in the market grew by approximately 40% in Q4.

The Q4 renewal rate for the Company’s 100 largest accounts was 94%

The Company continues to have a very strong balance sheet. Cash balance on December 31, 2008 was $69.6 million with total debt of $3 million.

Acquired The Brian Madden Company, the leading independent, website and conference to address the needs of the leading users of desktop and application virtualization technology.

Launched chúng tôi to address the needs of IT decision makers who are embarking on desktop and application virtualization projects.

Launched chúng tôi to provide senior IT leadership with strategic direction on managing information systems to improve compliance processes and results and to reduce the costs and complexity of supporting business requirements related to government and industry regulations.

“We recently went through our 2009 budget process. We had two main objectives. The first is to remain profitable with adjusted EBITDA margins in the range of 15% to 20%. The second is to aggressively invest during the downturn to further our lead,” said Strakosch.

Areas of Investment

The Company launched about a dozen new websites in 2008 and plans to launch an additional 6 to 10 new websites in 2009.

Continue to invest in sales and product initiatives with the largest IT vendors in the market. Our online revenues grew by approximately 40% from the 12 largest vendors in the IT market in 2008. As an online leader in the IT market, the Company benefits from the continued shift of budgets from offline to online at these accounts.

International revenue was approximately only 4% of our business in 2008 and was one of the fastest growing areas of the Company. The Company is in the beginning stages of migrating from a partner model to a direct model internationally. The three geographies where the Company will go direct first are the United Kingdom, India and China.

Financial Guidance for the First Quarter of 2009

In the first quarter of 2009, the Company expects total revenues to be within the range of $17 million to $18 million and adjusted EBITDA to be within the range of negative $700,000 to positive $200,000.

Non-GAAP Financial Measures

This press release include a discussion of adjusted EBITDA, which is a non-GAAP financial measures which is provided as a complement to results provided in accordance with accounting principles generally accepted in the United States of America (“GAAP”). The term “adjusted EBITDA” refers to a financial measure that we define as earnings before net interest, income taxes, depreciation, and amortization, as further adjusted for stock-based compensation and to exclude restructuring charges. This Non-GAAP measure should be considered in addition to results prepared in accordance with GAAP, but should not be considered a substitute for, or superior to, GAAP results. In addition, our definition of adjusted EBITDA may not be comparable to the definitions as reported by other companies. We believe adjusted EBITDA is relevant and useful information because it provides us and investors with additional measurements to compare the Company’s operating performance. This measure is part of our internal management reporting and planning process and are primary measures used by our management to evaluate the operating performance of our business, as well as potential acquisitions. The components of adjusted EBITDA include the key revenue and expense items for which our operating managers are responsible and upon which we evaluate their performance. In the case of senior management, adjusted EBITDA is used as the principal financial metric in their annual incentive compensation program. Adjusted EBITDA is also used for planning purposes and in presentations to our board of directors. Furthermore, we intend to provide this non-GAAP financial measure as part of our future earnings discussions and, therefore, the inclusion of this non-GAAP financial measures will provide consistency in our financial reporting.

Forward Looking Statements

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Microsoft Revenue Declines 17 Percent In Fiscal Q4

Microsoft revenue declined 17 percent and net income declined 29 percent year over year in its fiscal 2009 fourth quarter due to continued weakness in global sales of PCs and hardware servers, the company reported Thursday.

Operating income for the quarter was $3.99 billion, a decline of 30 percent year over year, and net income was $3.05 billion, a decline of 29 percent year over year.

Analysts were expecting revenue to be deferred to the December quarter, or later, because of the Windows 7 upgrade program, which allows people to purchase PCs now with the right to upgrade to Windows 7 when it becomes available. Microsoft can’t report that Windows 7 revenue until the upgrade occurs, which will be at least after the software’s Oct. 22 availability date.

Loss a Surprise

However, analysts still largely expected Microsoft to meet or even slightly beat consensus estimates for the quarter despite the deferred revenue.

They also thought that Gartner’s outlook for the PC market, released last week, would reflect positively on Microsoft’s fourth-quarter results. Gartner had expected a 10 percent year-over-year decline in PC unit shipments for the second calendar quarter, but ended up estimating a 5 percent decline instead. However, Gartner’s PC shipment predictions still could bode well for Microsoft when Windows 7 is released in October.

Microsoft’s results also were affected by $193 million in legal charges, $108 million of impairments to investments and $40 million of additional severance charges related to a previously announced severance plan, the company said.

On a positive note, Microsoft said it took $750 million out of its operational costs for the quarter as it continued to enact cost-cutting measures to navigate the challenging economic environment. In January Microsoft announced its first-ever layoffs as part of these measures, and also cut back on traveling expenses and contracts with short-term employees.

CFO Explains

“In my mind we are a stronger company than we were a year ago,” he said. “However, the economy continues to be challenging and we need to lift our game to another level in 2010.”

Revenue from Microsoft’s core Windows client business, which is still taking a hit from netbooks and the worldwide decline in PC sales, was down 29 percent year over year, to $3.12 billion. That business should pick up with the release of Windows 7 in October, Liddell said, and the company once again will defer revenue — from $1.1 billion to $1.3 billion — from Windows 7 in the first quarter of fiscal 2010 to the second quarter, when the product is released.

For the full fiscal year, Microsoft expects Windows client revenue to be in line with the total PC market, but could see Windows license revenue growing faster than PC shipments by the end of the fiscal year, he added.

Prepare to Launch

Indeed, Microsoft’s fourth-quarter results come as the company is poised for a major wave of product launches, which should give it a boost in the coming year, said Directions on Microsoft analyst Matt Rosoff.

Despite an expected uptick on the horizon, there was still some troubling news in Microsoft’s results. Unearned revenue was down year over year, from $15.3 billion last year to $14.28 billion in the fourth quarter, which Rosoff said may indicate that renewal rates for the three-year enterprise contracts that ended during the quarter were lower than expected.

Unearned revenue includes, among other things, revenue from Microsoft’s volume-licensing programs. These enterprise contracts provide a predictable annuity revenue for Microsoft and are how many of its large customers purchase its software, including its Windows and Office products. “The fact that it’s down is not great news,” Rosoff said.

During a conference call earlier Thursday, Microsoft told analysts there is a discrepancy between the end of its fiscal year on June 30 and the end of its sales cycle on July 3, and that many companies wait until the last minute to renew sales contracts. Taking that into account, unearned revenue was flat and enterprise renewals were on par with traditional rates, Rosoff said.

Difference Between Blog And Website

Key Difference between Blog and Website

The main differences between Blog and Website are:

The Blog is usually informal, informative, and educated in nature, whereas A business website is formal and professional.

Blogs are dynamic in nature as the content keeps on regularly updating, while Websites are relatively static as changes only occur when some business strategy changes.

The basic unit of a blog is a post, whereas The basic unit of a website is content.

Blog vs Website

What is a Blog?

A Blog is an informational web page or a website published on the World Wide Web, consisting of independent and informative textual content on a particular subject. The information published on a blog is displayed in reverse chronological order so that the latest posts are displayed first. A blog is a platform where people share their views and have a discussion over a particular subject.

Blogging platforms are online publishing tools that are best for authors to publish articles, product reviews, and opinions. You can also share your blog post using stand-alone websites, social network feed syndication systems, and social networks.

What is a Website?

A website is a collection of webpages and multimedia content available under one domain on the World Wide Web. Websites are mostly hosted over web hosting services. It allows the web pages and the website’s content to be accessed over the World Wide Web. It is an internal site accessed through a secure local area network.

Websites are used for different purposes, like a business, personal blog, and even government agencies for information purposes. However, there is a broad range of applications. One main objective of creating a website is to provide information to visitors for a company or an organization.

Difference between Blog and Website

Here are some important differences between Blog and Website:

Parameters Blog Website

Definition The Blog is usually informal, informative, and educated in nature. A business website is formal, professional.

Fundamental unit Content Post

Basic unit The basic unit of a blog is a post. The basic unit of a website is content.

Content order In a blog or informational websites, where the contents are placed as per reverse chronological order. Website, there is no special arrangement for the content.

Homepage The homepage could probably be present inside the blog. On a website, the homepage needs to be included, additionally.

Commenting Enabled Not always possible.

Updation frequency Blogs are dynamic in nature as the content keeps on updating regularly. Websites are relatively static as changes only occur when some business strategy changes.

Essential To create a blog, the blogger must select software for blogging, e.g., Joomla or WordPress. If it is an e-commerce website, it may be integrated with a payment gateway for online shopping.

Subscription It allows you to subscribe to the blog’s RSS feed. On the website, no subscription is available to the RSS feed.

Brief History of Blogs

The term web blog was first introduced in the late 90s, which was also called ‘weblog,’ then ‘we blog,’ and nowadays, it is just ‘blog’.

Later on, because of the increasing number of web pages, various tools started to appear, which made it easier for users to build online blogs/articles or journals. These tools helped in easy blogging and made the technology easily accessible for even non-technical users.

In 1999, the first blogging platform chúng tôi launched its first separate blogging platform, which was later obtained by Google in February 2003. In that year, WordPress also released its first version as a blogging platform.

Brief history of Websites

Websites have been around for 25+ years, and it has come an exceptionally long way since its invention. CERN developed the first website in 1991, which was a complete text-based website.

However, with the first search engine development, ALIWEB, and the first landing page MTV, WWW became better and better. Later on, further enhancements of JavaScript for pop-ups and Flash for web animations were introduced. After that, people began to build more creative websites.

The first online eCommerce website was Amazon, which was developed in the year 1994. This opened the door for highly engaging and feature-rich websites. Today you will find thousands of eCommerce stores functioning over the Internet.

Why do People Start a Blog?

Here are prime reasons for starting a blog:


Blogs are useful for providing additional details of the products and services like tutorials and comparison posts with competitors. It also contains details regarding sales and discounts on your website, which can be well-elaborated with the blogs’ help.


Blogs also help you to get a better ranking on Search engines. They are keyword-oriented, regularly updated, and contain internal and external links important for SEO. The external links can help in bringing more backlinks to the website as well.

News and Information:

There are many blogs on the Internet that offer valuable information and news about various things. Adding news to a blog also helps to frequently update the content. This allows you to grow your audience and add more users getting engaged with your blog.

Connect with Visitors:

The blog also allows you to connect with a large portion of your visitors. Once they read your blog, they can easily share it on their social media if they like it.

Entertainment Purposes:

Another growing use of the Internet is for entertainment, and it has been the same case with blogs also. Whether it is about celebrities, movies, games, music, or even art, blogs can also be used efficiently for entertainment purposes.

For Personal Use:

Some blogs are just used for personal use. Most people who have a keen interest in writing tend to start a blog to write and discuss their private thoughts. This is the primary reason why blogs have become vastly popular among people.

Why do People Start a Website? Here are prime reasons for starting a website: Business:

You can create a business website for anything, from small agencies to large online corporations. Website offers crucial information regarding products and services provided by the business.

Digital Marketing:

Websites are used for digital marketing for years. With age-old conventional marketing techniques, your services might be limited to a specific area. However, with the help of websites, it can be grown outside of the international boundaries.

Professional and Social Networking:

There are plenty of networking websites that help you connect with people professionally as well as socially. Some of them include Facebook, Twitter, LinkedIn, etc. Moreover, you can also build your own portfolio website or use job vacancy websites, which help your professional career.

News and Information:

Similar to blogs, websites are also created for sharing news and information. People are relying on them day by day to get the latest news and information related to any subject matter around the world.

Online Communities and Forums:

People learn and gain a lot of knowledge from online communities and forum websites. They can meet new people and help each other by discussing various informative topics.

Entertainment and Multimedia:

People use websites for entertainment and multimedia more than anything on the Internet. Many websites like YouTube, Amazon Prime, Spotify, and Netflix are used for this purpose.

Examples of Popular Blogs:

Here are some examples of popular blogs:

Moz Blog: Moz Blog is one of the leading blogs for creating content that enhances a website’s SEO. However, it is a blog that is only a part of the website; still, it is one of the most popular and successful blogs.

HuffPost: The HuffPost is another popular blogging site not only in blogs but throughout the Internet. However, it is also a news aggregator.

Engadget: Engadget is one of the most popular blogs based on technologies. They create a different type of content and news on various technological gadgets and services.

Examples of Popular Websites

Here are examples of some popular websites:

Facebook: Facebook is a widely used social networking website. It helps you connect with people through the Internet and is also effective in growing your business.

Google: Google is a search engine that is perhaps the most popular website in the world.

Yahoo: Yahoo is a website that provides multiple web services throughout the world.

How to start a Blog?

There are many blogging platforms that you can use to start your blog. Some popular blogging platform options are WordPress, Blogger, Wix, and Medium.

These blogging platforms help you make the correct choice to start your blog. Most of these blog platforms have their blog themes and templates, which allows you to save a lot of time. You can use them and start editing your blog not to have to create it from scratch.

How to Start a Website?

Creating a website is not a big deal nowadays as many website builders are available to get you started on it.

You can even find tutorials on creating a website with these platforms to help you create a website.

There are some awesome themes, templates, and plugins included with these website builders, which help you to develop a website in no time.

Advantages of Blogging

Here are some benefits of blogging.

You can showcase your creativity, skills, and talent

It allows individuals to become an authority in their industry

Bloggers are able to make money from their blogs

Many organizations use a blogging platform to bring more customers to their websites

NGO organizations can also use blogs to run social media campaigns, generate awareness, and influence public opinion.

Ease of optimization for SEO.

It helps you to share add-on plugins between the pages and posts.

Advantages of a Website

Here are the pros/benefits of creating a website:

A website provides important information about the products and services to your clients

Websites can be created for giving news and information.

There are so many networking websites that help you connect with people professionally and socially.

People can gain a lot from forum websites in online communities

Websites can be created for entertainment and multimedia purposes on the Internet.

Blog or Website–Which is Better?

You might be a little confused about whether you should start a blog or a website; which one is better? Honestly, the answer to this question depends upon what is your purpose for that.

Many small businesses around the world have traditional websites that are made up of just pages and no blog. A website is mostly developed to create an informational web presence for your business, company, organization, profession, or individual portfolio.

On the other hand, businesses have realized the potential of a blog in their online marketing strategy. Therefore, most companies and organizations add a distinct blog section to their traditional websites and use it to get more traffic from search engines. Following table will help you to decide:

Reason Answer

Do you want to start a blog/website for fun? You should start a blog.

Do you want to make money with your blog/website? You should start a blog.

Do you want to sell products to customers? You should start a website and integrate a blog to talk about your products

Are you looking to obtain employment with your blog? Start a website about yourself

Are you looking to establish yourself as an authority on a subject? Start a blog or a website

FAQ: ❗ How is a Blog Different from a Website?

The Blog is usually informal, informative, and educated in nature, while A business website is formal & professional.

❓ Can I Use a Blog for My Business?

In a situation where you want to start or enhance the presence of your online business, at that time, creating a blog provides many benefits in the following ways:

Blog can prove to be incredibly effective as a tool for business.

Having a blog will always have some fresh new content to show people.

It is also perfect for sharing with your people on social media.

👉 Can I Sell on My Blog?

Yes, you can sell on your blog or website using the following techniques:.

If you’re on WordPress, you can easily start selling products after installing an additional plugin called WooCommerce. It will help you to turn your blog or website into a fully-fledged e-commerce store.

Suppose you are using another website builder, like Wix or Squarespace, or Shopify. In that case, you get an inbuilt e-commerce store module.

⚡ Can I Build a Website or Blog on My Own?

Yes, you can, but only if you have knowledge of HTML, PHP, JavaScript, jQuery, and MySQL. You can code your website for free. Otherwise, you can use popular CMS like WordPress, Joomla, etc., that helps you create your blog. You can use Magento to create an eCommerce platform. You can also use softaculous to install a ready-made script for free.

💲 How Do Bloggers Make Money?

Here are some important ways which help to make money from your blogs:

Many bloggers also make money using affiliate marketing by recommending specific products on their websites and earn good commissions when users buy those products.

The last method is selling online courses or adding an online store to your blog.

How To Set Up Call

How to Set Up Call-Only Campaigns

You are now asked to choose a campaign type. Keep “Search Network only” and choose “Call-only”.

After hitting “Next” at the bottom of the page, you will then be able to write a text ad, insert your business name, and (of course) your phone number. Alternatively, you can set up a Google forwarding number and get call metrics such as how long each phone call was, whether someone picked up or not, what the caller area code was, and more.

How to Make the Most Out of Call-Only Ads

Advantages of Call-Only Campaigns vs. Regular Text Ads

Call-Only Campaigns vs. Phone Number Extensions

Here is an ad with a phone number extension:

Here is a call-only ad:

Some businesses prefer phone number extensions because it gives the customer a choice whether to go to the website or call as the first action. If you want customers to call and the vast majority of clients are closed on the phone while they are on their own mobile, call-only campaigns are likely to be the better choice.


Featured Image: Created by author for Search Engine Journal

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