You are reading the article How To Win At Facebook (According To Facebook) In 2023 updated in December 2023 on the website Tai-facebook.edu.vn. We hope that the information we have shared is helpful to you. If you find the content interesting and meaningful, please share it with your friends and continue to follow and support us for the latest updates. Suggested January 2024 How To Win At Facebook (According To Facebook) In 2023
In an attempt to boost engagement on Facebook, Meta has shared some details about how the platform’s algorithm works to help creators grow.
In an attempt to boost engagement on Facebook, Meta has shared some details about how the platform’s algorithm works — and how creators can play by its rules to grow their Facebook accounts.
So, what’s new? In a nutshell: Distribution.
Facebook has added an extra filter to the algorithm when it comes to how it decides who sees what content:
“ At Facebook, we do this by asking four questions:
How likely are people to engage with the post? We try to predict how likely a given person is to engage with your post and find it meaningful. We make a variety of these predictions for each piece of content.
How interested will the audience be in this post? Based on all of the data we have gathered on the post, which pieces of content should get priority?”
Question 4 (focused on audience interest) is the newest addition. But what’s the difference between engagement (addressed in question 3) and audience interest?
Facebook has previously been criticized for over-prioritizing engagement in its algorithms. In the last few years, content that was likely to get a reaction from people (positive or negative) became more visible in feeds, often in the form of polarizing news articles.
With the new emphasis on audience interest, people will see more of what they like on Facebook — and, potentially, less engagement bait.
In the announcement, Meta highlighted one more change to how they serve up content on the platform:
“There are two ways your content can be seen on Facebook:
: Your posts are seen by those who follow you on Facebook. This is your core audience on the platform.
: Your posts are seen by those who don’t follow you, but may be interested in your content. This type of distribution can come through other users sharing and resharing your posts or from our recommendations in our ‘Suggested for You’ sections.
Facebook initially started as a way to connect exclusively with your friends and family – connected distribution. Now, we enable you to reach a much wider audience to help you grow beyond the sphere of those you know directly – unconnected distribution.”
The shift to unconnected content distribution echoes what Meta has been testing across all their platforms. The company is trying to make the shift from social networking to entertainment. In simple terms, Meta wants to be more like TikTok.
Make Original Content
: Creators receive the greatest distribution when they primarily post content that is filmed or created by them.
contains your unique voice and demonstrates the unique perspective you bring to Facebook. Original content is distinctive, engaging, and is what our users prefer.
Optimize for shares
: Make content that other users want to share. This kind of content can spark meaningful dialogue, respectful discussion and attracts more likes and reactions.
: Make sure your content complies with our
integrity rules and guidelines for recommended content
. These guidelines outline what we will and won’t recommend.
Original, engaging content is the key to success. But hasn’t it always been? The big difference now is in who Meta is showing that content to.
This is only the first part in a 3-part series from Meta. We will continue to analyze this Meta for Creators series for new insights, tactics, and strategies for all of Meta’s platforms.
Learn more about how to get the most from your Facebook content below:
You're reading How To Win At Facebook (According To Facebook) In 2023
Open Facebook in your web browser and log in to your account.
Then in the right panel, scroll down to the Login section.
Type your current password in the ‘Current’ field.
Type the new password in the ‘New’ and ‘Retype new’ fields.Reset Facebook password
In case you’re logged out and do not remember your password, you can reset the Facebook password using these steps:
Go to Facebook Web.
Enter the email or mobile number associated with your Facebook account.
Check your inbox for the account recovery code and type the same in the Enter code field (in Facebook Web).
Follow the on-screen instructions to reset your password.
If you use the Facebook desktop app instead of using Facebook in the browser, the process for changing or resetting the password will remain the same.
Tip: Check out how to generate or create strong passwords.How to change password on Facebook Mobile
If you access Facebook more on mobile than on the PC, the following sections will guide you to change your password using the iOS or Android Facebook app.Change Facebook password on Android
Launch the Facebook app.
Scroll down to the Security section.
Type your current password in the ‘Current password’ field.
Type the new password in the ‘New password’ and ‘Retype new password’ fields.Reset Facebook password
If you’re not logged in already and forget your password, follow these steps to reset your Facebook password:
Launch the Facebook app.
Based on your selection, you will receive an account recovery code either through mail or SMS.
Type the code in the next screen and follow the on-screen instructions to reset the password.Change Facebook password on iOS
Launch the Facebook app.
On the Change Password screen, type your current password in the top field.
In the next two fields, type and retype the new password.Reset Facebook password
If you’ve signed out and are not able to remember your password while signing in again, these steps will help you reset your password:
Follow further instructions to reset the password.
This is how you may easily change or reset your password on Facebook.
Read: How to change Facebook Profile Picture without notifying anyone.
Can I change Facebook password twice?
Yes, you can. You can change your password using the Facebook web app or Facebook Android or iOS app. If you’re logged in, you can change the password from the Facebook Settings page. If you’re not logged in and don’t even remember the password, you can change it through the password reset process as explained in this post.Why can’t I change my password on Facebook?
For security reasons, Facebook doesn’t allow you to request a new password beyond a certain limit on a single day. If this happens, you may have to wait for at least 24 hours before trying to reset the password again.
Read next: How to see who is sharing your posts on Facebook.
Facebook has been at the top of the chain when it comes to social media with around 2.8 billion monthly active users. Aside from mere entertainment, the app has been capable of supporting viewpoints and hosting opinions of people you know through written posts and media. Recently, the growth of another entertainment platform has been visible in the form of TikTok. In a nutshell, TikTok enables creators to express themselves and entertain viewers with short videos.
In an effort to outdo TikTok’s growing popularity, Facebook has introduced Facebook Reels, a section to host short-form videos that are up to 30 seconds long and can be shared with your friends and family. In this post, we’ll give you a detailed guide on what Facebook Reels are all about and how you may create and share one with your friends and family.
Related: How to Poke On Facebook
What are Facebook Reels?
Last year, Facebook-owned Instagram incorporated a similar idea and allowed users to create and view short, entertaining videos on its platform through what it called “Reels”. Having received an overall positive reaction for it on Instagram, Facebook is now rolling out its own “Reels” feature, giving its users a platform to create and share short-form videos that will be visible inside the News Feed or Groups.
Reels is currently available on a limited basis and is restricted to users in the US, Canada, India, and Mexico. While shooting a video for Reels, users will be able to add music, import media from their library, add timed texts, and more similar to how they may do it on Instagram. While users will be able to select any one of the options offered from Facebook’s audio library, they can also add their own audio or use someone else’s audio to their video to make it more presentable.
Like on Instagram, Facebook Reels also offers a variety of filters, transitions, and editing features. The platform will soon make way for “Remix” to be integrated into Reels, a feature that’s dedicated for those of you who wish to collaborate with someone else to create videos, similar to TikTok Duets.
Related: How To Change Your Name On Facebook
How to Create a Facebook Reels Video
Open Facebook and log in with your credentials. You will find the option of Reels below your status option, located beside Photos. Tap on it.
This will open the camera of your device. You can then record the video or upload an existing video from your gallery.
You will be able to edit and share the same with your audience.
Open the Facebook app and scroll down your news feed. You will find a section called “Reels and short videos”. This will contain a list of new reels both from Facebook and Instagram.
Below the Reels, you will find the options of “Create new” and “My reels”. Tap on “Create new”.
This will open the Reels camera on your screen. Here, record the video or upload an existing video from your gallery. Once your video has been recorded, you will be able to edit and share it with your audience.
Related: How To Repost On Facebook
How to Edit a new Facebook Reels Video
Once you have recorded the video or added something from your gallery, you will be able to edit the video. Facebook Reels mainly offer two editing options, Add music and Timer.
Tapping on the Timer will let you record hands-free for about 3-30 seconds.
If you tap on “Add music”, you will be redirected to the Facebook music library. You will be able to choose music for your video reel.
Once you complete recording the video and tap on Preview, you will find another editing option in the form of Text. You can tap on it for adding texts, stickers and emojis to your Reel.
After completing the video and editing it, you can either save it to your device or share it with your followers by tapping on Next.
How to Share a Facebook Reels Video
After completing the video recording and editing, you will have to share the reel. For this, you can select your desired privacy option on the share page. Tap on “Who can see your reel?”.
This will open a list of various privacy-sharing options. If you select Public, everyone will be able to see your reel, whether they are a part of your follower list or not. Choosing Friends will only share it among all your Facebook friends. You can choose “Friends except…” and select a group of close friends, and only they will be able to see your reels. Finally, if you choose “Only me”, no one but you will have access to your Facebook reels.
How to watch Reels on Facebook
You can simply open your Facebook app and scroll down on your news feed. You will automatically find a section called “Reels and short videos”.
Once you tap on the first video, you will be able to see new reels by simply scrolling one video after another.
These will come as recommendations both from Facebook and Instagram.
Is Facebook Reels just a TikTok clone?
While Facebook Reels certainly gets inspiration from TikTok, the two should be seen in separate lights. When Instagram tried to mimic TikTok with Reels, it was clearly not as feature-rich as the latter as it lacked options for video editing and had a basic library for audio.
Facebook’s version of Reels is a lot similar to that of Instagram but we could expect more and better features coming to Facebook because of its wider user base. For now, however, these are the key differences between Facebook Reels and TikTok:
Facebook Reels lets you create videos that last up to 30 seconds; TikTok offers up to 60 seconds of video capture on its app
For those of you trying to keep up with the latest trends, TikTok offers more video effects, filters, and transitions. Facebook Reels has all the video effects and audio that are available on Instagram Reels and Stories.
Since Facebook is one of the older social platforms, its target demographic should be older than that of both Instagram Reels and TikTok. If you’re looking to target people between the ages of 25 and 35 years, Facebook Reels should be the one to go.
Facebook Reels comes at a time when the US government is restricting Chinese apps including TikTok for the protection of national security. If these restrictions continue to remain applied, Facebook’s Reels should be able to grab at least the American portions of TikTok users. With Reels, you’re not only getting an app that works in the US but also one that gets you larger visibility, thanks to Facebook’s wide user base.
Difference between Facebook Reels and Posts
Facebook’s latest Reels is dedicated to people who consume content through videos. While you can upload any kind of media like pictures, videos, locations, and other data inside Facebook posts, Reels, on the other hand, is dedicated to video-based content. While there are ways to showcase a bunch of pictures inside Reels, they are not intended for that purpose. However, Facebook posts can be uploaded without text or with just one single picture.
Another major difference between posts and reels is the duration of videos that can be uploaded in one go. Reels on Facebook cannot be longer than 30 seconds. We can expect this time limit to extend to 60 seconds in the future after Instagram updated its video limit to 60 seconds. Posts, however, can be longer in size as Facebook allows you to upload up to 240 minutes (4 hours) of videos in a single post.
In terms of availability, Posts on Facebook appear in your News Feed and subsequently in the feeds of other friends and followers. Reels, however, won’t appear inside the News Feed but will instead be accessible under the Reels tab on Facebook’s Home Screen. When they go out of testing, Reels will also have a higher reach, since it will be recommended based on someone’s interests, even if they’re not your followers.
Talking about reach, your posts on Facebook will be visible to people who know you and if someone shares your posts. Reels, not only allows an external audience but also lets people reuse the original audio from one of your own videos. If allowed, other users can make their own Reels by reusing your original audio and you may gain additional visibility this way when your Reels go viral.
Frequently Asked Questions (FAQs):
Are Instagram Reels and Facebook Reels the same?
The Reels feature on Instagram and Facebook are similar in many ways since both platforms are owned and developed by Facebook. Since both features are inspired by TikTok, they offer a similar purpose, that is to let users consume content in the form of short videos.
For now, the only major difference between the two is that Facebook Reels allows users to post their account URLs inside its caption. This is, however, not an option for Instagram Reels.
Besides this, Facebook could target a different set of demographics with its Reels as a majority of its users are of ages between 25 and 35 years. Instagram, on the other hand, caters to a younger crowd who are either millennials or Gen Zs.
Can I Reuse Audio from a Facebook Reels Video?
Yes, you can reuse audio from another Facebook reel if the audio is available for reuse. In case the user has used audio from Facebook or Instagram music library, you will be able to reuse the same. To know the source of a Reels audio or use it for your Reels, tap on the music icon at the bottom of a Reels video. This will redirect you to the source of the music. However, if the user is using original audio, you may not be able to reuse it if they have restricted access to their account.
Can I share Facebook Reels from PC?
No, as of now Facebook has not initiated the option of creating or sharing reels from the desktop. Facebook Reels is currently only available on Android and iOS, meaning you can only create Reels video from your smartphone and not a desktop. There’s no word on whether Facebook may allow uploading Reels directly from its desktop site any time in the future.
That’s all you need to know about creating Reels on Facebook.
Want to know what your friends or acquaintances think about a certain topic? You can quickly create a poll using Facebook’s native options. Alternatively, create a pool with an external service, then share it with your Facebook friends. This tutorial demonstrates all the options to create a poll on Facebook.How to Create a Group Poll on Facebook
The first method allows you to create a poll, then share it to one of your Facebook groups. The poll will be accessible to all members of the group.
Open Facebook in a browser and select “Groups” from the menu on the left.
Select the group where you want to post the poll from the list of groups on the left.
Find the “Write something” bar and select the “Poll” option underneath.
In the new “Create post” window that appears, opt to share the post anonymously or with your name attached, which is a very handy feature.
Type in your question in the “Create a public post” section and add your options underneath.
Optionally, add extra info to your poll, including a feeling or activity, tag people to draw their attention to the poll you’ve just created, check in or tag an event.
Scroll down and tap on the “Gear” icon next to “+ Add option.” Enable the options for “Allow people to choose multiple answers” and/or “Allow anyone to add options.”
Press the “Post” button to have your poll appear as part of the group’s feed.
Depending on the policy of the group you’ve joined, you may have to wait until an admin approves your poll before seeing it live. It could happen instantaneously or take a while.
On mobile, the process is relatively the same. Tap on the hamburger menu in the upper-right corner.
Select the “Groups” card from the “All shortcuts” section.
Switch to the “Your groups” tab at the top.
Select the group where you want to share your poll.
Tap on “Poll” underneath the “Write something bar to start the poll creation process.How to Create a Poll in Facebook Messenger
When creating polls on Facebook Messenger, if you want to survey a select group of people, you’ll first have to add them in a group.
Fill out the questions and answers.
Hit the “Create Poll” button instead of the “+.”
On mobile, the process is quite similar. Instead, tap on the four dots to the left of the text box.
Fill out your question and answer variants and hit “CREATE POLL” to have it appear in your group chat in Messenger.How to Create a Poll in Stories
You can create a poll in Facebook Stories with the help of stickers on your Android or iOS device, but the option is not available on your PC.
Open the Facebook app and tap on the “+Create story” card under the “What’s on your mind?” bar.
Create a Facebook Story either by using one of your own photos or videos or with the “Boomerang” or “Selfie” options at the top of the display. The other options aren’t compatible with Polls.
Select “Stickers” from the options list in the top-right corner in the Story editing screen.
Tap on “Poll.”
Type your questions. By default, Facebook will automatically add “Yes/No” answers, but these are customizable. Tap on each of them to change the text to what you want them to say.How to Use a Third-Party App to Create a Poll for Facebook
If you don’t like the built-in Poll option in Facebook, you may want to consider creating your poll using a third-party app. You can easily craft polls using Google Forms or any other alternative poll-creating services.
This allows you to easily poll people who aren’t in common groups and add all of them (who may or may not know each other in the first place). You can also share your poll in groups and with individuals.Frequently Asked Questions Why can’t I see the poll option in Facebook Messenger?
Depending on your location, you may not be able to see the poll option in Messenger, as it’s not currently available in Japan and some countries in Europe. If you’re located in one of these regions, you can use a third-party app instead to create your polls, then share the link in your Messenger conversations or group chats. It’s quite easy.What are some other ways to create a poll on Facebook?
You can create a poll on the page of an event you’ve created. This is a handy way to poll for an event to make your guests’ stay more enjoyable. If you own a dedicated Page for your business on Facebook, you can also create a poll there.
Image credit: Luca Sammarco via Pexels. All screenshots by Alexandra Arici.
Alexandra is passionate about mobile tech and can be often found fiddling with a smartphone from some obscure company. She kick-started her career in tech journalism in 2013, after working a few years as a middle-school teacher. Constantly driven by curiosity, Alexandra likes to know how things work and to share that knowledge with everyone.
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Facebook stories are short user-generated collections of videos and photos. Every day, many fascinating and informative stories are published on Facebook. However, these stories will be disappeared after 24 hours of the time they were published.
To avoid this problem, you can download Facebook stories for later viewing. There are many methods available for this purpose. This article discusses many techniques to download Facebook stories on your mobile or computer device.Method 1: How to Download Facebook Videos Step by Step Using iTubeGo
iTubeGo is a cross-platform video downloading application that more than 1M+ active user’s trust.
It helps you to save videos in high resolution and even in 4k.
It is a free Facebook video downloader that can also download audio.
Cross-platform usage (works on 1000+ sites) enables you to use the same to save videos from multiple sites.
Here is a step-by-step process on how to quickly download Facebook videos from iTubeGo:
Step 2) Launch the iTubeGo application on your computer.
Step 4) Copy the Facebook video link and paste it into iTubeGo.Method 2: Download Facebook Story on Mobile
Users publish daily updates on their social media accounts through stories. You may use specific techniques to download your friends’ Facebook App Stories without their knowledge and watch the saved videos as often as you like.
Here are steps to download Facebook stories and videos online on a mobile device:
Step 1) Access the play store and download Friendly Social Browser
Step 2) Select Facebook, enter your ID and password, and log in.
Step 3) Open any story you want to save and hit the download button.
Step 4) The story will be saved and downloaded into your mobile phone. The above steps help you download any story from your friend’s timeline.Method 3: Download Facebook Story using Chrome Extension Story Saver
Following are the steps to download any story using a Google chrome extension: –
Step 1) Install the extension Story Saver.
Step 2) The story saver extension will appear in your Chrome browser’s extension section.
Step 3) Open the story that you want to save.Method 4: Download Facebook Stories Anonymously
It isn’t easy to download someone else’s story without them knowing.
Here, are steps to download Facebook stories Anonymously:
Step 1) Start the app. From the timeline, choose the story.
Step 2) Turn off your mobile data.
Step 3) Turn on Airplane mode before viewing and downloading the story using the mentioned methods.
Step 4) Select the anonymous reader option and view stories without being caught using the Friendly for Facebook App.FAQ
The Facebook story typically has a 24-hour lifespan. After 24 hours, users can save their Facebook story, which they may view themselves in the Story Archive. So, it is better to download this story as soon as you view it.
Here, are steps to do this:
Step 1) Copy the link address from the URL bar of your web browser if you are using Facebook.
Step 2) Play the story using the Facebook mobile app, then hit the share button to copy the shareable URL.
It is simple to save and view any Facebook story without getting noticed. However, the Facebook app doesn’t have a built-in download feature. So, download and use any third-party application, for example, “Friendly for Facebook,” which is the most trusted app by users globally, which is a globally trusted app.
Here are the steps for that:
Step 1) Sign in with your Facebook account after installing the application.
Step 2) Now, enable the anonymous option view under the stories setting.
Step 3) You can now view and download Facebook Stories without getting known.
Are you an influencer or an individual on Facebook and you want to add the follow button?
Or maybe you want to remove the “Add friend” button because you don’t want people to add you as a friend.
Many people have trouble with adding a follow button because it’s not enabled by default.
To enable it, you need to change a couple of your privacy settings.
Otherwise, the follow button will not show up on your profile.
Basically, the follow button allows the public to follow you.
When someone follows you, your public posts will be shown in your news feed.
In this guide, you’ll learn how to add a follow button on your Facebook profile.How to add a follow button on Facebook
To add a follow button on Facebook, you need to set the “Who can send you friend requests?” privacy setting to “Friends of friends”.
You also need to set the “Who Can Follow Me” privacy setting to public.
After you’ve changed both of the privacy settings, your Facebook profile will have a follow button.
When someone selects the follow button, they will be able to see your public posts on your news feed.
However, you need to be 18 and above to have the follow button.
If you’re below the age of 18, make sure to change your age on Facebook to 18 or above.
Otherwise, you won’t have access to the follow button on Facebook.
Here are 3 steps to add a follow button to your Facebook profile:Step 1: Set “Who can send you friend requests?” to “Friends of friends”
To begin with, open Facebook on your mobile device.
You can also use Facebook on a desktop, but the screenshots in this guide are taken from the mobile app of Facebook.
Hence, the user interface will be different.
Once you’re on Facebook, tap on the menu icon on the bottom navigation bar.
Scroll down the menu until you find the “Settings & Privacy” tab.
Tap on the “Settings & Privacy” tab to expand it.
Once the tab is expanded, you’ll see multiple options including “Settings”, “Privacy shortcuts”, “Your time on Facebook”, and more.
Tap on “Settings” to open the settings page.
After you’ve tapped on “Settings”, you’ll land on the settings page.
On the settings page, you’ll see multiple headers including “Account Settings”, “Security”, “Privacy”, and more.
Scroll down the page until you find the “Privacy” header.
Under the “Privacy” header, tap on “Privacy settings” to go to your privacy settings.
On the privacy settings page, you’ll be able to edit your privacy settings such as who can send you friend requests, who can see your friends list, and so on.
On the privacy settings page, you’ll see three headers including “Privacy shortcuts”, “Your activity”, and “How people can find and contact you”.
Scroll down the page until you reach the “How people can find and contact you” header.
The “How people can find and contact you” header is located at the bottom of the page.
Once you’ve found the header, tap on the privacy setting that says, “Who can send you friend requests?”.
There are two options for the “Who can send you friend requests?” privacy setting including “Everyone” and “Friends of friends”.
“Everyone” means that everyone will be able to send you a friend request on Facebook.
“Friends of friends” means that only the friends of your friends can send you a friend request on Facebook.
By default, the “Who can send you friend requests?” privacy setting is set to “Everyone”.
For the follow button to show up on your profile, you need to change the “Who can send you friend requests?” privacy setting from “Everyone” to “Friends of friends”.
Select the “Friends of friends” option and tap on the back icon to go back.Step 2: Set “Who Can Follow Me” to “Public”
The next privacy setting that you want to change is the “Who Can Follow Me” setting.
The “Who Can Follow Me” setting is located in “Public posts”.
Under the Privacy header, tap on “Public posts”.
Once you’re on the “Public posts” page, you’ll see a “Who Can Follow Me” privacy setting.
This setting allows you to control who can follow you on Facebook.
There are two options for the “Who Can Follow Me” privacy setting including “Public” and “Friends”.
By default, “Who Can Follow Me” is set to “Friends”.
To allow others to follow you, you need to change the setting from “Friends” to “Public”.
Select the “Public” option to allow everyone to follow you on Facebook.
This will allow others to follow your public posts (similar to the “Follow” button on Instagram).Step 3: View your profile as a visitor
The final step is to check if there’s a follow button on your Facebook profile.
Now that you’ve changed your privacy settings, your profile should have the “Follow button”.
To check it, navigate to your Facebook profile by tapping on the profile icon on the bottom navigation bar.
Once you’re on your profile, tap on the three dots next to the “Add Story” button.
After you’ve tapped on the three dots, you’ll land on the profile settings page.
On the profile settings page, you’ll see multiple options including “Edit Profile”, “Account Status”, “Archive”, and more.
Under the “Archive” option, you’ll see an option that says “View as”.
Tap on the “View as” option to view your Facebook profile as a visitor.
After you’ve tapped on “View as”, you’ll view your Facebook profile as a visitor.
This time, instead of having the “Add friend” button, you’ll see a “Follow” button.
Everyone that views your profile will now be able to follow you on Facebook by tapping on the “Follow” button.
Congrats, you’ve successfully learned how to add a “Follow” button on Facebook!Conclusion
Allowing people to follow you on Facebook is important, especially if you’re an influencer.
This will allow your posts to be seen by other people.
If you don’t add the “Follow” button on your profile, people who are not your friends on Facebook will not be able to see your public posts on their news feed.
Adding the “Follow” button will allow others to see your posts on their news feeds.
This will increase your public posts’ reach, views, and engagement.Further Reading
How to Disable Likes And Comments on Your Facebook Profile Picture
What Does “Other Viewers” Mean on Facebook Story?
What Does Bump Mean on Facebook? And How to Use It
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