Trending December 2023 # How To Quickly Get Your Answers From A Website You’ve Searched Before In Safari # Suggested January 2024 # Top 18 Popular

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In addition to finding all occurrences of a word within any webpage, Apple’s Safari browser for the iPhone, iPod touch, iPad and Mac includes a nifty little feature called Quick Website Search which lets you get your answers from within a specific website as long as you’ve used its search box before.

Safari keeps tracks of the webpages as you surf the web so you can later find anything within a previously visited website, right from the Smart Search field.

In this tutorial, you’ll learn how to leverage Safari’s Quick Website Search feature to search within a website.

Quick Website Search is a great time-saver if you want your answers from within a specific site, such as chúng tôi chúng tôi chúng tôi and so forth.

However, make sure you don’t confuse this feature with finding a specific word on the current webpage or Safari’s built-in history search, which narrows your search scope to the webpages in your browsing history.

How to add website shortcuts to Safari’s search list

Before you can search within a website using Safari’s Smart Search Field at the top, ensure that the website in question is on Safari’s Quick Website Search list. Simply visit a website, type anything into its dedicated search box and press Enter. This will teach Safari about that particular website’s search shortcut.

How to search within previously visited website in Safari for iPhone and iPad

1) Launch Safari on your iOS device.

2) Enter the name of the site, followed by your search term, into Safari’s Smart Search field. For example, type in “iDownloadBlog jailbreak” if you want to find all mentions of the term “jailbreak” on this blog.

Or, you would simply enter “wiki einstein” to search Wikipedia for “einstein,” provided you have visited chúng tôi before.

If you press Enter, Safari will simply send you to Google.

Tip: To disable this feature, go to Settings → Safari → Quick Website Search and set the Quick Website Search button to the OFF position.

How to search within previously visited website in Safari for Mac

1) Launch Safari on your Mac.

2) Enter the name of the site, followed by your search term, into Safari’s Smart Search field. Again, you could type in “iDownloadBlog jailbreak” to search chúng tôi for all mentions of the term “jailbreak” on the site, or “wiki einstein” to search for Wikipedia articles that contain the word “einstein.”

3) You must highlight the ‘Search WEBSITE for “QUERY”’ underneath Safari’s Smart Search field and then press Enter. You shall land on the search results page on that particular website.

If you press Enter without highlighting, Safari will take you to Google instead.

To disable Quick Website Search on Safari for Mac, go to Safari → Preferences → Search and untick the box next to Enable Quick Website Search, as shown below.

Quick Website Search makes you more productive in Safari, especially if you search a lot. As mentioned, this feature is basically a shortcut to a website’s dedicated search field.

RELATED: How to change default search engine in Safari

Does that make sense to you?

Can’t get it to work?

Again, Safari must learn about site-specific searches so it can add these websites to its list of searchable places—all you need to do is use a dedicated search feature on a website.

For example, if iDownloadBlog does not show up as a searchable destination upon entering “iDownloadBlog SEARCH QUERY” into the Smart Search field, visit chúng tôi type anything into the search field on the website and press Enter. Now you can search within iDownloadBlog directly from Safari’s Smart Search field using the instructions in this article.

How to manage Quick Website shortcuts

As mentioned, Safari intelligently tracks these site-specific searches and automatically adds website shortcuts to its editable list. On iOS, Quick Website shortcuts can be managed in Settings → Safari → Quick Website Search, right underneath the Website Shortcuts section.

It’s also worth pointing out that Quick Website shortcuts are stored on a per-device basis, on your device, and are not synced across other devices you own.

Don’t forget to sync Safari across devices

RELATED: How to open a new private window in Safari for Mac

More tutorials about Safari can be found in our Safari how-to archive.

You're reading How To Quickly Get Your Answers From A Website You’ve Searched Before In Safari

How To Secure Your Website From Hacking & Manual Actions

Security threats and search engine penalties are critical issues that can hurt your rankings and your bottom line. You need to avoid them from the outset.

To achieve great SEO results, you need to learn the basic steps you can take to ensure that your website is well-protected and properly optimized.

I had the pleasure of moderating a Best of SEJ Summit webinar on June 27, presented by Eric Kuan, Webmaster Relations Specialist at Google.

Kuan talked about website security and manual actions, and how webmasters and SEO professionals can avoid getting hacked and penalized.

Here is a recap of the webinar.

How to Keep Your Website Secure

According to Google, the number of hacked sites increased by approximately 32 percent in 2023 compared to 2023.

Thankfully, in 2023, the search engine was able to reduce webspam with over 80 percent of hacked sites removed from search results.

While Google is making significant progress in combating website hacking, you shouldn’t be complacent. Aggressive hackers prey on vulnerable websites, and if you don’t secure your outdated site now, you might be the next target of their attack.

Common Types of Website Compromises


Hacked spam is the most common type of website compromise. Spammers inject content into a legitimate website in order to drive traffic to a malicious or deceptive site.

Hackers might redirect content to pharmaceutical, gambling, or pornographic websites that can cause real damage to your actual site. They are attempting to leverage the reputation of your site in order to get their bad content to rank.


Malware is any piece of software that was written with the intent of doing harm to data, devices, or people.

Malware can directly affect your website users, which is why Google provides strict warnings.

Credit Card Skimming

Credit card skimming is a fairly new security threat that affects ecommerce platforms. This is one of the most dangerous compromises for consumers because credit card data is stolen.

There’s a potential threat that malicious code was injected onto a site that skims credit cards so when users are typing in their credit card credentials, either they get moved to another page (i.e., a phishing page) or there’s some type of system that stores that credit card information and sends it to the person who hacked the site.

If you have an ecommerce site and you noticed anything unusual, look into your platform and check if there’s something going on.

Having your users’ credit card information stolen can hurt your reputation if you don’t address this immediately.

Crypto Mining

Recently, crypto mining instances have been on the rise.

Crypto mining hackers inject one or two lines of JavaScript on to your site and start using your users’ resources in order to mine for cryptocurrencies.

This has reportedly caused a lot of issues with mobile phones and devices with limited processing power.

While there are legitimate ways of using crypto mining, a lot of times, hackers will inject it onto your site without you knowing. It’s going to negatively affect your users’ experience and your brand.

Make Web Security a Priority

Always put web security at the top of your list.

Hackers are constantly looking for exploits. Check your log files constantly so you can spot and fix any compromises right away.

Pay attention because only a single weak link is needed to break the entire chain. You can do 98-99 percent right in website security but if you neglect that 1-2 percent, you’re still vulnerable to compromises. Hackers can exploit that one weak link and undo all the security measures you’ve done.

Whether you’re a small or a big brand, you can get affected by website compromises. No one is 100 percent immune to these types of security issues.

A Quick Word on Social Engineering (Phishing)

The most believable phishing sites trick almost half of the users. Thus, you need to make sure that everybody who has access to your website is really well educated about phishing threats and that they understand that there are people out there trying to steal your website credentials.

Around 20 percent of the compromised accounts are accessed within 30 minutes after being phished. After you’re phished, you have a really small window of recovering your site and changing all your passwords.

Again, you want to make sure that prevention is there. You don’t want to be fixing things after the fact. You want to be preventing things before they happen.

Why Should You Care?

If your site is hacked, a lot of damage can happen:

Users cannot access your site.

You and your user’s data will be compromised.

Your brand’s reputation will be affected.

Aside from the above damages, fixing a hacked site, finding the vulnerability and re-securing lost data can be extremely difficult.

Hackers will constantly try to keep a hacked website hacked. Therefore, they will do things that can prevent you from spotting the compromise, such as cloaking and file injection.

The best thing way to avoid this inconvenience is to secure your website properly.

What Can You Do?

Here are the steps you can take to avoid your website from getting hacked.

1. Sign up for Search Console

Once you’ve added and verified ownership of your site in Search Console, Google will send you critical website notifications such as vulnerability and hacking warnings that you need to pay attention to.

Google is also constantly creating new documentation to help webmasters. Recently they put out this guide that outlines what can be done to recover from a hacked website.

2. Keep Security at the Forefront of Your Strategy

Talk to everyone who works on your site – developers, marketers, SEO professionals, etc. – and make sure that they understand the importance of security.

3. Back up Your Site Regularly

This is one of the most effective ways to recovering your site when it has been compromised, but not all webmasters do it. If you have a backup of your site, it will be easier to revert it to its original state prior to getting hacked.

4. Keep Software Updated

Keeping your software updated is the easiest thing you can do to prevent your site from being compromised. Most of the compromises Google sees are from outdated software such as content management systems (CMS), plugins, etc.

If you’re using a CMS or ecommerce platform, sign up for their newsletter and be on the lookout for emails saying you need to update the software due to security risks.

Talk to the people who are working on your site because sometimes making updates to the software can cause certain plugins to break or become incompatible.

5. Consider Investing in Security Software

If you’re not an expert in securing your site or you think you need an added layer of protection, you can invest in a security software.

6. Use Two-Factor Authentication

If you have any type of username/password combinations that you want to keep secure, use two-factor authentication.

It gives you a second layer of security in this age where countless of major account login data leaks are happening.

A Quick Word About HTTPS

HTTPS is about encrypting the information transmission of your website, which is a good practice that can help keep user data secure. This is related to, but different from, securing your website from intrusion.

Google urges using HTTPS everywhere. If you have limitations, then use it on any sensitive data that gets passed like passwords or credit cards.

Starting near the end of July 2023, Google’s Chrome 68 browser will notify if sensitive info is being passed on non-secure connections. See the Google Security Blog for additional tips and details.

How to Avoid Manual Actions What is a Manual Action?

A manual action is an adjustment of a site that is manipulating Google search. Manipulative behavior is:

Anything done to trick search engines.

Deceptive behavior (e.g., cloaking, unnatural links, scraping content).

Not limited to a specific set of rules.

What Should You Do? Check Webmaster Guidelines

Make sure to follow and understand Google’s Webmaster Guidelines.

Don’t resort to manipulative behavior to game the search engine – it will do you no good.

Don’t Be Overly Concerned with Manual Actions

If you’re building a good website for your users, you aren’t going to get penalized.

A manual action is reserved for webmasters trying to do something tricky in order to manipulate search rankings.

Improve Ranking by Focusing on Your User’s Needs & Technical SEO

Talk to your users about how you can improve their experience on your website. Google focuses on bringing users to sites that would be most helpful for them. Therefore, if you listen to what your users need and give them what they want, you should have no difficulty in ranking well.

You should also make sure that your website’s technical SEO components are on point so that Google understands it properly.

What Is a Reconsideration Request?

A reconsideration request is a request to have Google review your site after you fix problems identified in a manual action notification.

Reconsideration requests are manually reviewed by the Google Webmasters team.

Characteristics of a Good Reconsideration Request:

Demonstrates understanding of the problem.

Details how the problem was solved.

Characteristics of a Bad Reconsideration Request:

Submits a blank site.

Doesn’t detail what was changed.

Completely tears down a site.

If you aren’t aware of the problem, get help from experts.

Resources Key Takeaways

Prioritize web security.

Follow Webmaster Guidelines.

Don’t worry unnecessarily about manual actions.

Video Recap: Google on Website Security and Manual Actions [Webinar]

Watch the video recap of the webinar presentation and Q&A below.

Here’s the SlideShare of the presentation as well.

Join Us For Our Next Webinar! KPIs, Metrics & Benchmarks That Matter For SEO Success In 2023

Reserve my Seat

Safari For Windows 10: How To Get And Install It

If you use a Mac or an iPhone, it’s hard to pick a different browser over Safari. It’s incredibly fast, uses minimal resources, and respects user privacy. But if you also use a PC, you won’t have the luxury of installing Apple’s flagship browser on Windows since the Cupertino-based tech giant does not develop Safari for the Windows PC. That’s a major issue when your gear consists of cross-platform products.

Table of Contents

Download and Install Safari on Your Windows PC

Regardless, the steps below will walk you through downloading and installing Safari on your Windows 10/11 PC. But unless you just want to have a feel of how Safari looked almost a decade earlier, we recommend you stay away from it.

1. Download the Safari installer from a software download portal such as Uptodown, Filehippo, or TechSpot. It weighs in at 36.7MB. Unfortunately, Apple no longer supports Safari for Windows, so you can’t get it from an official source.

3. Select Next on the Safari Setup’s Welcome screen.

4. Accept the license agreement and select Next.

5. Specify if you want to add Safari as a desktop shortcut or not. Also, decide if you prefer it as the default browser on your computer (we recommend you don’t select this option). Select Next to continue.

6. Pick an install directory (or leave the default folder path) and select Install.

7. Wait for the Safari installer to finish installing Safari on your computer. Then, select Finish.

Despite being almost ten years old, Safari for Windows doesn’t look too out of place. To the top, you have the familiar URL bar (you can’t use it to perform searches, however), a Bookmarks strip underneath, and a dedicated Search bar on the left corner. By default, new tabs display frequently visiting sites in thumbnail format—you can use the Top Sites and History tabs to switch them and your browsing history. 

Selecting the cog-shaped icon at the right corner of the screen reveals the Safari menu, where you can choose to customize the toolbar, access your browsing history, launch a private browsing window, and so on. 

Selecting Preferences opens the Preferences pane, which provides options to modify the homepage, pick a default search engine, adjust privacy settings, manage extensions (although extensions support is non-existent), etc.

What the browser does not allow is to sign in with an Apple ID. That makes it impossible to sync your browsing data from an iPhone or Mac. Even if the functionality were present previously, Apple probably would’ve stopped you from signing in to it by now.

During our Safari tests on Windows, the browser started showing its age. Most websites took a long time to load, while web apps (such as YouTube and Google Maps) simply failed or prompted us to switch to a compatible browser. Other than for basic web browsing, it was practically useless. 

Safari for Windows also hasn’t received security updates in almost a decade, so we recommend that you don’t attempt to use it for any sensitive activities such as banking or shopping.

Sync Safari Browsing Data via iCloud for Windows

With iCloud for Windows up and running, open the iCloud app and check the boxes next to Passwords and Bookmarks. You can also activate additional iCloud services such as Photos and Drive if you want.

Follow that by installing the iCloud Passwords on Google Chrome or Microsoft Edge. The former lets you insert and save passwords to the iCloud Keychain. You can also use the iCloud Passwords app (which installs automatically alongside iCloud for Windows) to manage your passwords in Windows. On the other hand, the iCloud Bookmarks extension syncs passwords between Chrome/Firefox and Safari.

Download: iCloud Passwords (Chrome)

Download: iCloud Bookmarks (Chrome)

Download: iCloud Passwords (Edge)

Download: iCloud Bookmarks (Firefox)

Run Safari via a macOS Virtual Machine

If you want to use the most recent version of Safari on your PC (perhaps to test a feature or extension), the only way you can do that is by running macOS via virtualization software. However, the procedure is not convenient. For starters, Mac’s operating system is not natively supported by most VM software, so installation generally relies on workarounds relying on additional software. Also, it requires lots of free disk space and uses up system resources, not to mention that virtual machine guests generally run sluggishly compared to the host operating system.

If you still want to go ahead and install macOS, the easiest way to do that is by following the instructions within this macOS Virtualbox project on GitHub. It lets you install macOS Catalina as a virtual machine via a Bash script. We’ve condensed it into the following steps:

1. Download and install Oracle VM VirtualBox on your PC (it’s free).

2. Download and install Cygwin with the following dependencies (you can select them during installation).








3. Download the chúng tôi bash script from GitHub.

4. Open the Cygwin Terminal. Then, drag and drop the bash script and press Enter.

5. Follow the on-screen instructions to set up macOS as a virtual machine on your PC. 

iCloud for Windows Is the Most Convenient

Although it’s possible to download and install Safari on your Windows 10/11 computer, we recommend you stray away from it. The security risks alone make it impractical, and it’s not like you can use it for any serious web browsing anyway due to compatibility issues. 

How To Unpin And Remove My Ai From Snapchat Quickly


Snapchat recently released its own version of AI chatbot called My AI for all users. Whether you are a paid subscriber or a free user, you will notice the My AI chatbot pinned at the top of your chats. Powered by ChatGPT, it has received tremendous backlash from the community. We will show you how to remove My AI and unpin it from the chat list on Snapchat quickly.

What Is Happening

The backlash and anger stem from the unsolicited sharing of location data leading to privacy concerns. It seems that Snapchat is collecting location data without users’ consent.

Snapchat claims:

It only has access to your location if you’ve already granted location permission to Snapchat and start chatting with My AI.

Note that if you are in ghost mode, your friends can’t see you on the SnapMap but My AI chatbot may still have access to the location if you have granted permission to the Snapchat app.

However, several Reddit users found that My AI had access to their location and was able to recommend nearby restaurants even though the location was not shared. Since then, hundreds of users have left 1-star reviews on the apps’ App Store and Play Store pages.

Snapchat went popular among teens because it allows them to send messages and media that are instantly deleted upon viewing. Privacy is a real concern because users have caught AI lying about not having access to their location. It raises questions like whether the AI has access to their lens and other messages. We don’t know.

Note: For now, only Snapchat+ subscribers can remove My AI from the chat feed, as confirmed by Snapchat in a tweet. This has further enraged the users as they feel Snapchat is forcing their AI chatbot on users. It’s also strange because premium features are usually reserved for paid users. Here, Snapchat wants you to pay to remove a premium feature.

How Unpin Snapchat AI From Chat

You can unpin any chat from Snapchat and My AI chatbot is no different. There are two ways to do it but we will show the fastest way directly from chat feed window.

1. Simply tap and hold the My AI chat to reveal a pop-up. Now select Chat Settings. In the next menu, tap on Unpin Conversation.

Pro Tip: Don’t know what that new icon or symbol means? Here’s a complete list of all icons and symbols on Snapchat and what they mean.

What Happens When You Unpin Snapchat My AI

You can still interact with the My AI chatbot as it has not been disabled. You have simply unpinned the chat window so it will no longer appear at the top of your feed by default.

As you chat with other friends, those chats will begin to appear above My AI heading. The next time you want to chat with Snapchat’s My AI chatbot, either scroll to find it or use the search icon at the top to locate it quickly.

When to do it: Unpin My AI chatbot if you don’t want to see it constantly at the top of the chat feed but may want to chat with the bot sometimes.

How to Remove Snapchat My AI From Chat

You will have to clear My AI chatbot from the Snapchat chat feed to completely remove it. Again, you can do it from the settings too but we will directly do it from the chat window. That’s quick and easy to do.

1. Again, simply long press on the My AI chat heading, select Chat Settings and then tap on Clear from Chat Feed.

2. Snapchat will ask to confirm your decision. Tap on Clear to do so.

Must Read: You can now use Shazam right inside Snapchat to identify songs playing within Snapchat or outside. How cool is that?

What Happens When You Clear My AI From Snapchat

When you clear a chat, whether that is My AI or any other chat window, it will be removed completely from the list of chat feeds. You won’t find it upon scrolling. However, you can still search for it if you ever feel like initiating a chat with it.

When to do it: Clear My AI and remove it from the chat feed if you neither want to see it at the top of the chat feed nor want to converse with it ever. You can still search for it though if you ever feel like using it.


1. Why Snapchat has pinned My AI at the top of the feed?

It’s a new feature and this is Snapchat’s way of highlighting it. They want you to use it. Also, AI chatbots are trending these days with every other app integrating the ChatGPT API in some form or shape.

2. Can I disable My AI completely?

No, that option is not available. But as long as you are not interacting with it, you should be good.

AI or No AI? That Is the Question

It seems that companies are rushing to impose AI chatbots on their users even though there are many who want nothing to do with it. Not all apps are ready for AI integration. Users don’t want to chat with a bot on every app. At least, they should be given the option to opt out. AI chatbots should not be compulsory.

Do you sit all day in front of a screen on a desk? Here’s how you can use Snapchat on Windows and macOS using your favorite browser.

How To Block Spam Traffic From A Referral Website Using Cloudflare? – Webnots

This is a competitive world and you will have a heavy competition regardless of whether you are doing an online or offline business. Online businesses have additional problem that your competitors can easily analyze and find your strategic position in market using traffic analytics tools like Semrush. The first thing people do to destroy your online business is to spam your site links all over the internet especially on pornography and malicious sites. This will directly impact your backlink profile and you will start losing ranking in Google and other search engines. If you notice thousands of referral traffic come from a single spam site, then you should act and block the traffic to safeguard your server and ranking. In this article, we will explain how to block traffic from a referral website using Cloudflare WAF rules.

Blocking Traffic from a Website

It is super easy to block a country level traffic or a specific IP address. Especially, you have lot of plugins to do this when using content management platforms like WordPress. However, there are not many tools available to block a specific website from which you get targeted attacks. Here are things you need to block spam traffic from a referral website.

1. Finding Referral Traffic from a Site

First thing you need is to find the website from which you are getting spam or automated traffic. This needs a bit of understanding of how referral traffic is identified by analytics tools. There are four ways to get traffic to your website.

Organic from search engines.

Social traffic from Facebook, Twitter, etc.

Referral traffic from other websites having links pointing to your site.

Login to your Google Analytics account. We show here with Universal Analytics setup and you can use GA4 also for this purpose.

Here you can find the list of domains with the number of times referred. By default, the report shows for a week duration which you can change to a month or longer. This will give you the correct analysis of which domain is referring your site more for a longer time duration.

Find Referrer Sites in Google Analytics

You can analyze the site and the linked pages to find whether it is natural or your competitors using this purposely.

2. Disavow Referring Domain

Once you are suspicious about a domain, next steps is to disavow the domain using Google disavow links tool. This will inform Google to demote the domain. Google will NOT consider the links coming from that domain to your site when calculating the search result ranking positions. You can learn more on how to use Google disavow link tool for domains, subdomains and individual URLs.

3. Setup Free Cloudflare Account

Go to chúng tôi and create a free account. You need to add your site in the account and change the DNS nameservers to Cloudflare to use the free CDN and firewall. You can learn more about setting up Cloudflare account with WordPress site and the process is same for any other platform.

4. Blocking Referral Website in Cloudflare

Cloudflare offers various security features to block automated bots, protect hotlinking images, block IP address, block a country, etc. Follow the below steps to block the spam referral site you found from Google Analytics account.

Open your Cloudflare account and select the site from the list.

Navigate to “Firewall rules” section where you can create up to 5 rules for a free account.

Create Firewall Rule for Blocking Referral Site in Cloudflare

On the next screen, provide the name for your firewall rule. You can provide any name like “Block Competitor Spam Referral”.

Block Referring Domain in Cloudflare

Make sure not to select “equals” for operator as you may make mistake in entering the domain name in the “Value” field. For example, if the referring domain name is chúng tôi using equals with chúng tôi will not block that domain. So, safely use “contains” and the domain name like chúng tôi to perfectly apply the blocking rule.

5. Testing Firewall Rule

After applying the firewall rule, you should not see the referral traffic from the domain in Google Analytics account. Since you use Cloudflare’s nameservers, the request will be blocked by Cloudflare before it reaches your server. This will not only help to block the referral domain but also save lot of server bandwidth.

6. Finding Blocked Statistics Details

Cloudflare will record complete statistics of each URL blocked from the referral as part of the firewall rule.

Find Rule Details and Blocked Items

How To Can Get More Referral Traffic From Your Offsite Links

You are likely to be familiar with link building, which is a key strategy in search engine optimization (SEO). You can build a wide network of links that point back to your website with the right SEO services.

Links pointing back at your website help you build authority and trustworthiness, which in turn will increase your chances of being ranked highly for relevant terms to your brand. A lot of strong links will increase your visibility on search engine result pages (SERPs).

External links don’t only improve your authority, they also help increase your referral traffic. Links still serve their primary purpose, which is to assist web users in reaching their destination. Your network of links can bring thousands of visitors to your site if they are correctly placed.

Refer more Traffic to Your offsite Links Publishers

Start by choosing the right publishers for your core content. There are millions of publishers online. From mega-institutions that receive millions of views to niche publishers that barely get traffic, all the way down to small niche publishers that barely get any traffic.

Better publishers can make the difference between articles that get no referral traffic or ones that crash your site due to their popularity.

Here are some tips to help you in this area:

Get to know the most respected publishers in your area. Working with the top publishers is a great strategy. This will optimize your strategy to place content on publishers that receive a lot of traffic. This is not an easy task as some of the most popular publishers in the world are more selective about what they accept and are more competitive.

Climb the ladder. This is the best way to tackle this issue. Start at the bottom, and work your way up to the top. As you publish more of your work on different outlets, your reputation will improve. You’ll build a solid reputation as an author and it will be easy to produce content for major publishers.

Accept nofollow links. Sometimes search engine professionals can be held back by prioritizing regular links over nofollow. Nofollow links, which Google ignores, are links that Google indexes and can’t contribute to your domain authority. If a publisher accepts nofollow hyperlinks, it is possible to be tempted not to use them in your quest for more authority. Nofollow links can be just as valuable if you prioritize referral traffic.

Diversify your publisher portfolio. Diversifying your publisher portfolio is a good idea. You should work with many publishers from different industries. This is a great way to hedge your risks and ensure you have a reliable network of publishers to turn to.

Measure and recognize your best sources. Diversifying your publisher portfolio is a good idea. You should work with many publishers from different industries. This is a great way to hedge your risks and ensure you have a reliable network of publishers to turn to.

Also read:

Best ecommerce platform in 2023

Core Content

These are just a few ways to optimize your content for referral traffic.

Choose evergreen topics (for the most part). Your strategy should be centered on “evergreen” topics, topics that will continue to be relevant for years. Your links will continue to generate traffic for many months, or even years in the future if you use evergreen content. These pieces of content are more valuable than their shorter-lived counterparts. There are exceptions to this rule, however, such as the value of covering newsworthy events.

Create compelling headlines. People tend to pay attention to headlines in new articles from their paper publishers. A compelling headline is essential for generating traffic. Without it, your readership will not be attracted. Make sure you spend time optimizing headlines to increase engagement.

Appeal to a specific niche. You can get better results by appealing to a niche. Bright content that is specifically targeted for your target audience will be easier to find out about them. Before you write a piece, get to know your publisher.

Placement and Enticement

Also, think about where you place the link and how to attract potential visitors to your site.

Link to further reading. A link to additional reading could be included. It is possible to suggest that you have more information about the subject and include a link to an onsite resource. The link will encourage interested parties to read more.

Place your link above the fold. Always include a link “above the fold,” which means as high up as possible within the article. This will increase the chances that each reader will encounter the link. Some people may abandon the article without reading the entire thing.

Minimize competition (to an extent). To avoid appearing too promotional, it’s a good idea not to include your own links in an article’s body. You should avoid linking to competitors.

Include links in your bio as well. You can also build links outside of the article’s body. Publishers are just one option. Publishers will often encourage you to create your bio page. This page can contain additional links to your site.


Because your article is published in a public place, it will generate some traffic on its own. Support your links in other ways if you want them to be the best.

Volume and Scaling

Once you have these fundamentals, you can scale your efforts. In other words, you will be writing more content and working with more publishers. Don’t worry if you are overwhelmed by new work. You can always hire additional writers and freelancers to assist you. Your link-building efforts at scale will produce far more value than what you initially spent on content creation.

If you are able to master the art and science of linking, referral traffic can be a powerful way to support your website. This strategy can be used as a complement to your other traffic generation strategies. It only requires a little extra planning and attention.

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