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Real estate competition is growing literally every day. Only truly successful companies that work simultaneously in several directions and offer their customers the most complete and high-quality range of services can survive in such conditions. In this case, the virtual representation of the company on the Internet is of great importance. A well-made website will introduce the residents of the city to the activities of your company and will become an effective tool for promoting goods and services among potential customers. In addition, using a virtual office, a specialized bulletin board can be organized which will quickly convey information about new offers on the real estate market to interested parties.

Developing your own website gives realtors truly huge opportunities. If you have an online presence, people can at any time access the database of a real estate agency, study all offers for the sale, purchase or rental of housing, and can make an application for the most interesting options online.

It is not surprising that millions of people instantly open their own business (some kind of online store), hoping to cut money in a quick and clean way, because “many people earn that way.” True, people forget that any successful site has been thought through far and wide, every detail has been successfully verified and analyzed, and the design is so strange because it is such a design that increases sales of a particular product. Therefore, only a few manage to achieve good earnings. These people are not lucky; fortune did not smile at them.

These people simply turned to the web design studio, hoping to create a high-quality and popular website that is infinitely far from what you can get for free. So, here is the question: how to start a real estate business online? If you have a business and you need a website for a business, an online store, a business card website (whatever), then why you should contact a web design studio, and not Google, where you will be offered dozens of options for “free sites” (pay attention to quotes)? This article will help you understand why you need a website along with starting a real estate business and how would it benefit you in your success.

Why does a real estate agent need a website?

A good website for a real estate agency, first of all, performs representative functions. The presence of a website on the Internet means for a real estate agency the presence of a personal business card, but it is available for public viewing. The site also performs the role of a virtual real estate agency, with a catalog of offers, customer support services, and a feedback function. Thus, the site can become a full-fledged Internet representation of your real estate agency, capable of accepting customer orders, payment and organizing a full-fledged communication channel. In the modern world, when almost everyone has free access to the Internet, having your own website is a prerequisite if you are unsure about how to start a real estate business.

Related: – Actions to Create Online Opportunities in the Industrial Sector

Site development

The site for a real estate agency, first of all, should be built and developed on the basis of special web design service for a real estate agency. If there is sufficient funding for the development of the site, this script is developed individually for a specific site in order to maximize the effective and efficient operation of the Internet resource. Using a specially developed script, the administrator can maintain a catalog of current real estate offers, a client base, receive payments from clients, and maintain a communicative connection with resource clients. With a limited budget for creating a site, there are alternative options, for example, a template web design services for a real estate agency site.

Site design

In general, the design of the website of a real estate agent should be quite strict and have a simple and accessible interface. Ideally, the site should have a unique real estate logo and design developed by a web designer, an understandable menu that even an inexperienced Internet user will understand. The site will be much more effective if these recommendations are followed since the appearance of the site and ease of use have a key impact on the user’s perception of the site.

Site content

The content of any site should be unique, written by a professional author. Pay particular attention to spelling and punctuation. The materials on your site should be extremely competent, because customers expect accuracy and professionalism from you, even in small things. In addition to the catalog of real estate, a description of your services and achievements, office hours, etc. should be provided. A good option would be the placement of feature articles. For example, the user will be interested in reading articles on the legal aspects of how to start a real estate business, analytics on prices in the real estate market, and the intricacies about registering property rights to real estate. It is the textual content of the site that largely determines the search engine optimization of the resource, which, in turn, creates new user flows to your real estate agency site.

Some necessary questions to be answered

If you are planning to develop a website for your real estate agency from scratch, then you should understand that having developed a “simple website” you will not get real benefits for your business. There will be only one benefit in this case – you can give your existing customers a link to the site to familiarize themselves with the current facilities, other than that, it is highly recommended to use a custom web design service available on the internet.

The cost of such a showcase site, depending on the quality of development, will vary from $500-$50,000, and the production time is from 1 to 12 months. All this money and time will be wasted, as soon you will realize that your site does not have the capabilities that make it an effective business tool.

What does a real estate agency website need to be effective?

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How much does it cost to develop an effective website for a real estate agency?

If you want your site to become an active source of new customers, it is necessary that your website is independently replenishing the database of your real estate and allowing employees to work with it as with a CRM system. In this case, be prepared that the development of such a site from scratch will take at least 2 weeks and about $500-50,000. Moreover, not all developers will be able to make such a site, and that is why good web design services online providing successful sites of real estate agencies on the Internet are few. 99% of real estate agency sites are just shopping windows.

Is it mandatory to design a website for a real estate agency from scratch?

No, and this is the worst possible solution to the problem. Today, it is not necessary to have huge budgets and a lot of time to get an effective website. To do this, simply select a good ready-made solution with a custom real estate logo, start using its capabilities, and then make improvements if necessary, and such improvements will be meaningful and easy to implement.

Frank Borg

Hi. I am Frank Borg from Zega Logos. I love to write about Graphic Designing, web designing, web development, tech services, and other categories. I have been writing for the past four years

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Features To Look For In Real Estate Crm Software

Thanks to the rapid evolution of technology, real estate professionals now have access to digital tools that makes the job so much easier.

These include customer relationship management (CRM) software, which makes relationship management less of a time-consuming task. Ideally, the CRM software you should choose must be a “one-stop shop.”

. Aside from improved productivity, a complete CRM solution can also make your job as a real estate broker more exciting.

In addition to saving you a great deal of time, a good real estate CRM software can also help with personalization. Remember that customers want to be treated well and feel important. With an effective broker CRM software, you’ll find it easier to deliver each client’s unique needs.

That being said, you might not be at all familiar with the features of a CRM tool. Perhaps it’s your first time using such a software or maybe you’re looking for something more efficient. Whichever is your case, the list below will guide you to must-have features of any CRM software for brokers.

Real Estate CRM Software for brokers Lead Management

Lead management or contact management is arguably the most important feature of any CRM system, whether for brokers or other professions.

Particular to the real estate industry, lead management should allow you to manage all your contacts using various segregation categories.

Email Tools

Email is easily one of the most important tools in real estate. Agents, recruiters, and brokers alike make use of email to design effective campaigns and stay in touch with clients.

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List Management

A good CRM software should have a good list management system. In particular, you should be able to create customized listings using various fields such as dates, deals, commissions, events, and offers.

Moreover, you should be able to easily monitor each listing and generate reports and other documents in relation to them. Ideally, the CRM tool should also have a place to consolidate all listings where you can summarize all the relevant details of each. This way, it’s easier for you to monitor the progress of every deal.

Mobile Capability

Real estate professionals are always on the go. Thus, the CRM software you choose should be capable of keeping up with your career’s fast-paced action.

Make sure that the tool is as mobile as you are. This can mean two things: either the software has a dedicated app or the web application has a mobile-responsive design.

It’s also preferable if you can work offline and then just sync the data when you go online again. Compatibility with iOS and Android also matters, but most software these days already are.

Compatibility With Other Tools

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User Interface and User Experience

User interface and user experience (UI and UX) do not necessarily feature but, they’re also critical components of any CRM tool.

A well-designed UI and UX will ensure ease of use and navigation, making your job as easy and smooth as possible. Great UI and UX will also minimize the learning curve, which is important when you have team members who aren’t as tech-savvy.

Do note that these two elements work together. The design of the UI should aid in the UX, so that the CRM software can perform its function in the best and fastest way possible.

The real estate industry is more competitive than ever. For real estate professionals, CRM software can help pave the way for even greater success.

Refer to this list of features if you’re on the market for a customer relationship management tool to get the most suitable one for your needs.

Eunice Williams

Eunice Williams is a digital marketing professional based in United States. She enjoys connecting with people and hearing their stories. Outside of work, she is an avid reader and traveler who likes to observe how life is like outside the spaces she is familiar with.

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How To Set Up Two Monitors For Double The Screen Real Estate

Note: While the monitors we discuss below are 1080p, our article about 1080p vs. 4K  monitors can help you determine what approach to take for your own dual-monitor setup; you should also check out our comparison of ultrawide monitors vs. a dual-monitor setup to learn the pros and cons of each. Learn why now is the right time to upgrade your monitor. And if you are in the market for a second display, check out our recent review of the Monoprice 24-inch CrystalPro. This 1080p IPS monitor is priced right, at around $150. It’s also got a thin, discreet bezel that’s ideal for a dual-display setup.

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MonoPrice 24-inch Crystal Pro 44029

Read our review

Best Prices Today:

Any modern desktop or laptop PC has the graphics capability to run dual displays. All that’s required is a second monitor. Prices for displays have gone up the past few years, but good deals can still be found. See, for example, PCWorld’s review of the Acer K24HYL 24-inch ISP display—it focuses on the features you should care about to hit $150.

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Acer K242HYL

Read our review

Best Prices Today:

If you’re determined to get the price even lower, HP’s V20 HD+ Monitor comes in at slightly less, with a 19.5-inch diagonal screen using TN technology, which offers faster response times but less clarity off-axis. Another good option is Dell’s SE2222H, which steps you up to a 22-inch screen that features slim bezels, nice for minimizing the disruption between your two screens. If you want an even bigger screen (although the same 1920×1080 resolution), Dell’s S2721HN 27-inch IPS panel is a fine option at $190.

Today’s monitors typically come with some combination of VGA, DVI, HDMI, and DisplayPort ports. In other words, you’ll have a couple options for how to connect the monitor to your PC. While its common for VGA and DVI cables to come included with the display, you may have to purchase your HDMI or DisplayPort cable separately if you go that route. Those can be easily purchased on Amazon. 

You can also tap your television to act as a second display in a pinch, although doing so has some potential drawbacks. Our guide to using your TV as a computer monitor explains everything you need to know. Regardless, the method for managing your displays in Windows is the same, as described below.

How to set up dual monitors Step 1: Connect the monitor cables

Simply plug your second monitor into a power outlet and connect its video cable to an available port on your PC. 

Step 2: Intruct Windows how to manage your dual displays

Windows 8: By choosing to Extend the display, your two screens will act as one. 

In the resulting dialog box you can specify the displays’ arrangement. The Multiple Displays pull-down menu allows you to control how the two screens work together. Choosing Extend these displays will prompt Windows to treat your displays as one contiguous screen. 

Step 3: Choose monitor order

You can tell Windows which monitor is on the left or right by dragging the screen icons at the top of the dialog box. Get this wrong, and scrolling the mouse will be very confusing.

Step 4: Choose primary display

The Make this my main display option controls which monitor gets the taskbar and Start button. If you don’t see that option, the currently selected monitor is already the main one.

How To Protect Your Small Business Against Online Fraud

Most small businesses are all too aware that cyber criminals are becoming more inventive in their hunt for vulnerable or accessible financial information. They’re targeting individual consumers and small businesses, and the costs for businesses can be high.

The face of online fraud today

More than three-quarters (78%) of consumers have concerns about fraud when paying for goods or services online, and 65% of businesses are concerned about cyber security. Moreover, 89% of the general public believes online payment providers should do more to protect people from fraud. (Download Sage’s exclusive 2023 Payments Landscape Report for the full story.)

Business email compromise (BEC) scams are a rapidly growing source of online fraud. In one type of BEC scam, criminals conduct extensive research and create fake profiles of business owners. By mimicking a business owner’s style, criminals can deceive their targets into making payments to fraudulent accounts.

Know your weapons in the battle against fraud

These include:

This security tool checks the numerics in the billing address of the card against the address at which the card is registered.

CVV/CV2, or Card Verification Code:

This is the three/four digit authentication code on the back of credit or debit cards.

This tool is similar to an online version of chip and PIN, where instead of a PIN, a user-generated password is required. It reduces the possibility of fraudulent card use by authenticating the cardholder at the actual time of the transaction. Subsequently, this reduces the business’ exposure to disputed transactions and charge-backs of this type.

Practical tips for strengthening your defenses against online fraud

Despite the worrying numbers of businesses hit by fraud, the 2023 Sage Payment Solutions Payments Landscape Report found that 20% of businesses don’t spend anything on fraud prevention and instead rely on the free tools provided by their payment gateway. If you’re ready to strengthen your business’ defenses against fraudsters, Sage payments experts recommend you:

Your goal here is to be able to assess a customer’s profile, order, and delivery details before accepting a transaction. Similarly, orders placed early in the morning, of high quantity or high value are also red flags, particularly if the product can be easily resold.

Always check the delivery address is valid

You could use the banking industry’s Address Verification System, which compares the delivery address provided for the order with the billing address details for the payment card held by the card issuer.

Geo-location will help you find the shopper’s location and help identify if the order is coming from a high-risk country. Then, you can check the location of the order against the type of order and the customer’s profile.

Maintain a customer database

It is generally a good idea to identify the customer by name, email address, delivery and billing address, and telephone number. It is also helpful if your server records the IP address from which the customer is accessing your system.

Similarly, a fraud database will help you close loopholes, because criminals will continue to target a business until the window of opportunity is closed.

While these tips are sufficient for smaller businesses, larger businesses need to consult a third party and implement a custom fraud prevention solution.

Tokenized payments: the next step?

When using a provider like Sage Payment Solutions, our system captures all of the shopper’s card details in our secure system and provides the business with a “token” that the business stores on its system (in place of the card details). This way, the business avoids storing payment data that could be compromised by criminals.

Tokenized payments are the natural next step for merchants looking to restrict their exposure to card data. This technology facilitates a range of payment methods including:

Delayed or deferred payments: this allow a merchant to take payment on delivery, but to collect and store the card details securely when the initial ordered is processed.

No matter the size of your business, if you sell products or services online, fraud isn’t something worth sticking your head in the sand about. The good news is by taking the right steps today, you can protect your customers and concentrate on growing your business.

Visit Sage Payment Solutions’ site to learn more.

How To Open A Pc Case Safely

Knowing how to open your PC case properly, whether for dust cleaning or to install a new part, is an important skill when owning any computer. I remember vividly trying to open my first PC case, only ending up breaking it and inhaling copious amounts of dust.

In this article, you will learn the best practices for opening any PC case properly, how to avoid critical errors and some other valuable tips (such as breathing dust-free air), so stay tuned till the end!

Preparing Before Opening Your PC Case

A few things to remember while handling any electronic devices is to have sufficient space to place your PC, so you can reach the side panel easily. 

What’s important here is that you never want to disassemble it on plastic surfaces or carpets, since that can cause static electricity discharges and destroy your hardware parts.

If you do this on your desk, also ensure that there are no liquid spill hazards. It’s always a good practice to wipe your PC case with a soft cloth before handling it so that you don’t fill your desk with dust and debris. 

How to Open a PC Case

Depending on the brand and manufacturer of your PC case, it might have slightly different ways to open the side panel. Almost all PC cases are held back with screws on the backside and snap in place using small insertions around the edges of your PC side panel. 

Here are the exact steps to do this. Make sure not to skip any and do them in order:

Turn Your Computer Off

When doing any manipulations where you are handling, repairing, or modifying any PC, the first thing is to power it down correctly. 

Unplug Any Cables From Your PC

All PC cases have an on/off power switch at the Power supply at the back, start by toggling it off. Then you can continue by pulling the power cable connected to your power supply unit on the backside. 

Remove All Connected External Cables to Your Case

The next step is to unplug any connected peripheral devices, screens, and everything. An important thing to remember is that specific cables such as VGA or Ethernet cables can’t just be pulled by force. They either have a small clamp that snaps in place or are held in by screws. 

This step will make handling the computer and opening the PC case much more accessible.

Remove All the Side Panel Screws on the Back

Most PC case side panels are held in place by two to four big screws on the backside. 

Find an appropriate screwdriver that fits snugly and remove the outermost screws from the PC case. Please note, just remove the side panel screws, not the surrounding ones that hold the actual computer together.

Most PCs use Philips-head style screws, and some PC side panels can also be unscrewed without any tools or feature a simple clamp instead of screws.

Take care where you put all the screws, since finding and replacing the same side panel screws can be difficult.

Remove the Side Panel

Start by gently pulling and twisting the side panel until all retaining slide locks are disengaged. Some side panels come off once unscrewed, but most are held on every side or corner by a few small metal slide locks. If you face too much resistance, double-check if all the backside screws are removed to avoid damaging your case.

Some side panels use glass, so be careful how you handle such side panels. 

How to Safely Clean Your Opened PC Case?

Now that you opened your PC case, hopefully hassle-free, you can proceed to perform some essential maintenance. Every couple of months, this should be done to keep your PC running quietly and under cooler temperatures. 

The number one most important thing is never to use a vacuum cleaner, as it could short circuit your PC components.

The second thing is, please do any dust removal in an open or well-ventilated space. Also, use a dustproof respirator or mask, so you don’t inhale all the dust during cleaning. 

Here are the steps on how to remove all the dust from your case:

Go in circular motions and check that every angle and corner is covered. Pay special attention to the fans’ CPU, GPU, and air intake fans. Don’t also forget to dust off your power supply unit. 

How to Put Your PC Case Back?

The steps to assemble your opened PC back are as follows: 

Using moderate pressure, insert the screws on the back side panel to the case itself.

Tighten the screws, but pay special attention not to over tighten them. You are not assembling a space shuttle, so there is no need to have the screws on as tight as possible.

How to Prevent Dust Buildup On Your PC Case?

The most practical tip that will minimize the times you need to go through the lengthy disassembly and cleaning process is to keep your environment well ventilated. 

The second most important thing is to never place your PC directly on top of a carpet, especially if there are air intakes on the bottom of the PC case. 


Opening your PC case can seem intimidating, but it’s a straightforward procedure once you know it. Taking precautions beforehand is also important to avoid damaging expensive and sensitive components, especially during massive GPU and CPU price inflation.

Now you know how to open, clean, and reassemble your PC correctly.

How To Start A Business: 10 Steps To Start Your Business

Entrepreneurship is an idea that appeals to many, but figuring out how to start a business can sometimes be so overwhelming it scares people away. What should you sell? Who should you sell to? How will you get customers?

If you’re serious about starting a business, stop overthinking and start putting in the work to make it happen.

In this article, we’ll take you through how to start a business in 2023, step-by-step

How to Start a Business

Starting a business involves planning, making financial decisions, doing market research, and acquiring knowledge in areas you never thought you would learn about before. We created this 10 step guide to starting a business to help you put your best foot forward today.

It is important to note that there is no one size fits all model to starting a new business, but these steps will help you organize your thoughts, and iron out important details so when you launch your business you have answered all the important startup questions.

10 steps to start your Business 1. Conduct market research

Market research will tell you if there’s an opportunity to turn your idea into a successful business.

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2. Write your business plan

Your business plan is the base of your enterprise. It is a roadmap for how to construction run, and grow your new business. You will use it to convince individuals who working together with you — or even buying your business — is a wise option.

3. Fund your business

Your business plan can allow you to work out how much you’ll want to begin your company. If you do not have that amount on hand, then you are going to have to either increase or borrow the funds. Luckily, there are more ways than ever to obtain the funds you want.

4. Pick your business location

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5. Choose a business structure

The legal structure you choose for your business will impact your business registration requirements, how much you pay in taxes, and your personal liability.

6. Choose your business name

It is difficult to choose the best name. You will need one that reflects your brand and catches your soul. You will also need to ensure that your company name is not already being used by somebody else.

7. Register your business

When you’ve chosen the perfect business title, it is time to make it lawful and safeguard your brand. If you are doing business under a name different than your own, then you will want to register with the national authorities, and possibly your state authorities, also.

8. Get federal and state tax IDs

You will use your employer identification number (EIN) for significant actions to start and develop your enterprise, like opening up a bank account and paying taxes. It is just like a social security number for your industry. Some — but not all — countries ask that you acquire a tax ID too.

9. Apply for licenses and permits

Also read: The Top 10 Digital Process Automation (DPA) Tools

10. Open a business bank account

A small business checking account can help you handle legal, tax, and day-to-day issues. The good news is it’s easy to set one up if you have the right registrations and paperwork ready

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