Trending December 2023 # Avoid Online Tech Support Scams And Pc Cleanup Solutions # Suggested January 2024 # Top 18 Popular

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Every single day, scores of innocent people are trapped by scam artists into Online Tech Support Scams and forced to shell out hundreds of dollars for non-existent computer problems. The tool or medium they use to initiate communications with a potential victim is usually the computer or a telephone. They claim to be computer techs associated with genuine software providing companies like Microsoft or others and persuade you to perform a series of complex tasks, just to convince you that your computer is infected.

For instance, they may make use of the Event Viewer. The Event Viewer is a tool that collects and keeps a record of all of the log files from your computer. It is traditionally used by system administrators to diagnose certain errors. Most events that are displayed are harmless notifications, but the scam artists exploit these events as possible viruses on your PC. They may use a Remote Access software to ask for access to your computer. Never give it!

Avoid Online Tech Support Scams

Monitor your computer for unusual behavior. If you notice there is a departure from the standard behavior of the computer, check it for any malware presence for the following,

New and unexpected toolbars

Unexpected crashes

Displaying of repeated error messages

Inability to shut down or restart

Tech Support Scammers can also do the following:

Play audio message

Display cooked up error messages

Disable Task manager

Continuously display pop-up windows.

If the above test is positive, remove the malware:

Set your security software, internet browser, and operating system to download and install updates automatically.

Change any passwords that you’ve handed out. If you use these passwords for other accounts, change those accounts, too. Also, if you paid for bogus services with a credit card, call your credit card provider and request him to reverse the charges.

Put your phone number on the National Do Not Call Registry, and then report illegal sales calls.

If your computer is covered under a warranty period that offers free tech support, contact the manufacturer.

Read here about the most common Online and Email scams & frauds.

Report a technical support scam

If you wish, you can report a technical support scam to Microsoft by visiting this one.

If you are of the view that someone may have accessed your personal or financial information intentionally, visit the FTC’s identity theft website to file a complaint. You can minimize your risk of further damage and repair any problems already in place. Just file a complaint with the FTC at chúng tôi or

The agencies, following the complaints from consumers, can detect patterns of fraud and abuse. Their Complaint Assistant then could readily offer assistance. To use the Complaint Assistant follow these steps. Choose a complaint category. If you do not find a suitable match, select “Other”. Answer a few questions related to your complaint and narrate the exploiting episode in your own words.

What if you allowed remote access to your computer

If you allowed access to your computer, your system could have been completely compromised. There could be malware or even a keylogger planted. I suggest you immediately back up your data and keep it on an external drive. I would also suggest that change the passwords of all your online accounts using ANOTHER PC right away. Having done this, the safest thing for you to be 100% sure, would be to reformat your Hard Drive and fresh install Windows.

Remember, Microsoft will never contact you on its own to repair or clean up your Windows computer. If they do, you can be sure that it’s a scam. Stay safe from such “Microsoft Scams“. If you do need to, then this link will offer you several legitimate ways to contact Microsoft Support.

Speaking of scams, some of these links are sure to interest you. Do have a look at some of them:

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How To Get Your Pc Ready For Online Schooling And Classes

In this post, we are going to talk about how to get your PC ready for online schooling and classes. As the current situation has forced schools and colleges to move to online classes entirely, it is important to prepare your PC for the same. Here, we are going to discuss various important tips that you can follow that will help you get your computer ready for online schooling and classes.

What kind of computer do I need for online classes?

There are some basic specifications that your computer needs to meet for online classes. For example, your PC should have a minimum of 4 GB RAM, high-speed internet, webcam, microphone, etc. We have shared the basic requirements below that you can check out.

How to get your PC ready for online schooling and classes

Here are the important tips that you need to take care of for getting your PC ready for online schooling and classes:

Ensure that your computer meets basic requirements.

Make sure you are using Windows Firewall.

Restart/ Reset your router.

Use a good Antivirus.

Use a Password Manager.

Make use of cloud storage to save important documents and files.

Keep your PC up-to-date.

Remove junk and unnecessary file regularly.

Install some stress-buster educational games on your PC.

1] Ensure that your computer meets basic requirements

First of all, you need to make sure that your PC meets the basic requirements for online schooling and classes. Here are some specifications that will be sufficient for your PC to take online classes:

Windows 11/10 or any other suitable modern OS.

A modern and up-to-date web browser like Microsoft Edge, Google Chrome, Mozilla Firefox, etc.

4 GB or higher RAM.

Webcam for video classes.

Microphone and speakers.

500 GB or higher hard drive.

High-speed WiFi is a must to avoid any internet lagging during online classes.

2.4 GHz Intel or AMD processor.

If your PC meets the above requirements, you can take online classes without any hassle. Now, let us check out what are the other necessary tips that you should follow to get your computer ready for online classes.

 2] Make sure you are using Windows Firewall

You can also use third-party firewall software that provides good security. If you want to use a free one, there are plenty of them. For example, Comodo Free Firewall, ZoneAlarm Free Firewall, Sophos UTM Essential Network Firewall Free, and Free Firewall by Evorim are some good ones. You can check out some more free firewall software here.

Read: Hardware firewall vs Software firewall – Difference

3] Restart/ Reset your router

It is recommended by experts that you must restart or reset your router regularly. This clears up the router cache and creates a dynamic IP address whenever you restart your router. If there are any unwanted connections, this will help break them.

4] Use a Good Antivirus

We have already mentioned that you must use firewall protection on your PC. Along with that, you must enable antivirus on your Windows 11/10 PC. Preferably, choose an antivirus that provides real-time protection and web browser protection.

Microsoft provides Windows Security to keep your PC protected against viruses and malware. Make sure you have enabled it and run a virus scan from time to time. You can also use some other third-party antivirus that you prefer, such as Bitdefender Free Antivirus Edition, Avast AntiVirus, AVG Anti-Virus, Panda Free Antivirus, and some more. You can check out these free antivirus to choose a suitable one for your PC. There are some Free Cloud-based Antivirus that you can check out.

Tip: Free Standalone On-demand Antivirus Scanners for Windows

5] Use a Password Manager

Manage all your passwords so that you don’t forget your login credentials when logging into your online classes. For that, it is recommended to use a password manager application available for Windows 11/10. There are apps like PassBox, Trend Micro Password Manager, F-Secure KEY, and more that you can use. Even popular browser like Google Chrome or Microsoft Edge comes with a built-in password manager to use. However, I personally recommend using an offline password manager as that is safer.

Also, keep changing your password as that is what all cyber security experts recommend. And, always use a strong password so that no unauthorized person can access your account.

Related: Is it safe to Save Passwords in Chrome, Firefox, or Edge browser?

6] Make use of cloud storage to save important documents and files

It is a usual practice in modern times to save your important data on cloud storage. No matter how careful you are, you might accidentally lose data saved on your computer. Also, with cloud storage, you can access your documents from anywhere. So, it is recommended to store all your important documents and files like assignments, academic documents, etc.

There are a lot of free cloud storage services that you can use. You can use Microsoft OneDrive; it provides 5 GB of free storage. Although, Office 365 subscribers can enjoy unlimited free cloud storage. Apart from that, you can also use Dropbox, Google Drive, or Amazon Cloud Drive. There are some more free encrypted cloud storage services to use.

Read: Best free secure online file sharing and storage services

7] Keep your PC up-to-date

Always install updates available for your PC as they are important for your system. These updates install important security patches and other new features that make your PC more efficient and faster. So, don’t ignore new updates available for your system.

8] Remove junk and unnecessary file regularly

Do make sure that your PC is not too cluttered, so keep cleaning your PC regularly. Junk and unnecessary files can slow down your PC. So, delete temporary and junk files from your PC on regular basis. You can use the Disk Cleanup utility or Storage Sense that comes with Windows 11/10. Or, you can also use a popular freeware like CCleaner.

Read: Exercises for student computer users and office workers.

9] Install some stress-buster and educational games on your PC

To take a break from continuous studies and online schooling, install some nice stress-buster and educational games on your PC. Always take a break, play some games, and then get back to your studies without any stress. Here are some posts that might help you with games:

Which is better laptop or computer for online classes?

We believe a desktop computer is better than a laptop for online classes. The reason being that your child will be forced to sit on a chair with a proper posture. If he/she uses a laptop, he may end up slouching on the couch or sleeping on the bed and that could be bad for concentration. But if the student needs to go to school or college often and take their device, then obviously a laptop would be the device of choice.

Computer requirements for online classes

This would depend on the kind of studies the student is involved in, If it includes video designing, image manipulations, etc, then high-end specs would be required. Otherwise, for normal school work, the following basics should suffice:

A good Internet connection

500 GB Disk

4 GB of RAM

2.4GHz or faster Procesor

Monitor and video card with 1024×768 or higher resolution

Keyboard, Mouse, Speakers, Headphones, Web Camera and a Mic.

Install the video conferencing software that may be recommended for you.

So the specs will depend on your requirements.

How much RAM do I need for online teaching?

For online teaching, the recommended RAM is a minimum of 8GB and ideally, 16 GB. Computers that have lower RAM run significantly lower. Teachers need a good-performing PC with good RAM as that makes the PC run smoothly and faster.

Hope this helps. Your suggestions are most welcome.

Now read: How to set up Windows laptop for Senior citizens.

Five Printer Nightmares And How To Avoid Them

The printer ate your TPS reports, but no excuse matters when you’re rushing off to meet clients empty-handed. No wonder everybody loves to hate printers. When you need them most, they’ll display a stupefying error message and create a hot mess of jammed paper and spilled ink.

1. Paper Jams

Printer jams occur when the paper feeding through the printer goes awry. Sometimes the printer ignores the problem, soldiers onward, and extrudes a crumpled mess into the output tray; on other occasions, the printer stops in midjob, and the crumpled mess–or part of it–remains trapped somewhere inside the machine.

Turn off the printer. If you’re going to be working inside the printer, you don’t want any trouble with electricity or moving parts. And if you’re dealing with a laser printer, you also don’t want the fuser to generate additional heat. If the paper is jammed in or near the fuser unit (you’ll feel the heat as you come near it), you’ll have to wait for the fuser to cool off before clearing the jam.

Carefully pull out paper sheets and scraps. Check for paper sheets that are stuck or askew, as well as for paper scraps. Pull paper out of the path firmly but very carefully and slowly. When possible, pull paper in the direction it is supposed to go in under normal conditions–not backward, which could strain the printer’s chúng tôi care to remove all of the paper: As any scraps that remain could cause further jamming. If you have the misfortune of breaking a mechanical piece in the printer, stop what you’re doing and call for service.

How do I avoid this next time? As in most relationships, good communication and kind treatment will help your interaction with your printer go smoothly. Use only one kind of paper at a time in your input tray. Whether you have a single input tray in your printer’s driver or many input trays, tell the printer what kind of paper you have in the tray: Most printer controls include a section or drop-down list where you can pick a paper by name, type, thickness, or other quality. If you aren’t sure whether your printer takes a certain kind of paper, check its documentation. When you reload your input tray, pay attention to the tray’s needs, such as how the paper should be loaded and whether the length or width guides need adjusting.

2. Stuck in the Print Queue

If your printer is not networked: If your computer has a dedicated printer associated with it, you can get to the print queue directly. On Windows, access is through the Control Panel’s Printers program item; on a Mac, it’s through the Utilities’ Print & Fax program item. Any stuck jobs will be listed there, and you can easily cancel them.

If your printer is on a network: On a networked queue, you have control only over the jobs that you send from your own PC. If another person’s job is the problem, you must either contact them for help or ask your IS department to intervene.

How do I avoid this next time? If the print queue clogs up regularly, your IT staff needs to figure out why it’s happening and then address the root cause. Common problems include trying to print a job whose file size is so large that it chokes the network or your printer’s memory; trying to print to a special kind of paper–such as letterhead–without loading the paper or specifying the tray in which it’s loaded; and requesting a print job that requires you (or some other user) to feed the paper manually, but failing to perform this step.

Fear And Loathing: Software Developers Do Customer Support

Should software developers do customer support? Post your opinion in the Comments section below.

A ringing phone can be a developer’s worst nightmare.

If you’re lucky, it’s just a ticked off significant other. Or your mom calling because you haven’t called in a month. Or even someone selling a hot piece of property in the Nevada desert.

Then there is the type of call that makes most developers squirm — a call from a customer.

Not just any customer, but an unhappy customer. Or worse, a confused or clueless customer.

Uh oh.

The good news for most developers is that, typically in a structured environment for medium to large organizations, there is a customer support group that handles incoming questions from software users.

Thank goodness for that, because in my experience developers would prefer to have a root canal rather than speak directly to a customer. So imagine the discontent of a group of developers whose manager just plugged a phone in the middle of this small band of techies and proclaimed it the customer support hotline.

If my memory serves me, the quotes went something like this.

“You have got to be kidding me!”

“What a moron. I am not answering that phone.”

“I can’t wait to screw with customers. This will be fun.”

(I left out the obscenities to protect our younger readers. But they were numerous, salty, and at the level of your average drunken sailor.)

There were four of us developers squeezed into a two-person office. We all just wanted to code and be left alone.

But our manager was raining on our parade. He literally put the phone in the middle of the room on a little metal stand. His statement about the process for answering the phone was quite simple.

“Our customer support team won’t be trained on the new software release for a few months, so you all will have to share in supporting the application for now. Whichever one of you isn’t too busy should answer the phone. I’m sure you smart guys can handle this. Have fun.”

Fun? Like having a wart frozen off your nose kind of fun?

I was the most accepting of this inconvenience because I had been a help desk intern supporting scientists using a supercomputer. And in my experience scientists were absolutely the worst customers because they knew they had to be smarter than the help desk person — resulting in an air of superiority and very little patience.

So that experience didn’t make me want to answer the phone. But I figured….how bad could normal business end-users be?

Turned out they were pretty bad.

When the phone first rang, my one co-worker joked “Hey, it’s your mother, you better answer it.”I shrugged and answered the phone. The conversation went something like this.

Me: “Help desk.”

User: “Uh, yes, hello. I need help. This new release isn’t working.”

Me: “What‘s the problem.”

User: “I don’t know. That’s why I’m calling you.”

Long pause.

Me: “I mean can you explain what isn’t working.”

User: “It’s just not working. The new release seems to have broken the reporting function.”

Me: “Okay, I understand you think it isn’t working, but can you provide me with some details.”

User: “No, I don’t ‘think’ there is a problem, I know it because it used to work and now it doesn’t.”

I tried to hide my exasperation. Really I did. But it wasn’t easy.

Me: “For me to help you, I need for you to explain to me what is happening on your computer that you believe – I mean is – causing the problem.”

User (with more exasperation than even I was feeling): “It just isn’t working. The IT guy installed the release and now it isn’t working the way it should be. I need you to come here and fix it because I need to provide reports by tonight.”

I’ll exceed my word limit in this article if I described the entire conversation, so I’ll save you the excruciating pain I experienced that day. To complicate my efforts, my office-mates were laughing the entire time and making obscene gestures.

Good thing the caller wasn’t my mother!

Winning Solutions Of Dyd Competition – R And Xgboost Ruled


It’s all about an extra mile one is willing to walk!

Winning a data science competition require 2 things: Persistence and Willingness to try new things. There comes a moment of challenge in every competition when participants feel that nothing seems to work their way and its time to give up. That’s when a person stands up and says, “Why don’t I try one more time, but this time in a different way?” That’s when champions are born.

Competitions organized at Data Hack are meant to challenge your skills & knowledge and give you a chance to learn more and become a better analyst / data scientist.

On a similar note, we organized Date Your Data Competition from 26th Feb’ 16 to 28th Feb ’16. This competition enticed more than ~ 2100 participants around the world. Unlike other dates (romantic ones), this date turned out to be dramatic. No signs of love were shown. Only fierce attempts to slice and dice the data with highest level of granularity.

The emerged winners (top 3) mainly used R and XGBoost to rule the leaderboard. Here’s a complete solution (approach & codes) used by winners in this competition. You’ll shortly see how feature engineering turned out to be a game changer in this competition.

For R users, these solutions are highly helpful and can be used as a practice material.

Note: A special thanks to the winners of this competition for their immense co-operation and time.

The DYD competition

This competition surpassed our previous high of number of submissions. It recorded more than 3100 submissions. Also, we got our first female data scientist winner in this competition.

This competition involved a supervised machine learning problem. Participants were required to predict the chances of a student’s profile to be of high relevance to employers. In simple words, the participants were required to predict whether a student will be shortlisted or not. The data set used was provided by Internshala, India’s No. 1 platform for internships.

You can read the complete problem statement here: Link. The data set is available for download here. Please note that the data set is available for your practice purpose and will be accessible until 20th March 2023.

Evaluation Metric

The winners were judged on the basis of ROC score. ROC curve is a plot between sensitivity and (1-specificity). To know more, visit here. AUC score close to 1 is always desirable.

After a live feedback session with participants held at slack, it was inferred that this competition was challenging and participants were keen to acknowledge what they missed!

Winners of DYD Competition

A common factor which played a crucial role in their victory is their prolonged reverence for feature engineering and data exploration. Boosting (XGBoost, GBM) imparted their models necessary accuracy. Ensemble modeling played a cameo in further enhancing their model’s accuracy.

Since most of the coding has been done in R, this can be a great resource to practice for R users.

Rank 3 – Sonny Laskar (Used ensemble of 2 XGBoost models in R )

Sonny Laskar, currently works as a Manager – Strategy at Microland Limited. He says:

Sonny says:

Like everyone, I started with taking a close look at data. I call it as ‘data discovery‘ stage. Since there were 4 files, the chances of oversight were high. So, I realized that data has spelling mistakes. Later, I discovered some of the variables like internship profile, internship skills had good number of repetitive observations. It was evident that such observations row will dominate the prediction process.

This impelled me to do one hot encoding of such variables and added them as separate features. Later, I label encoded the binary features (0,1). In fact, majority of my time went in encoding features.

But, this wasn’t enough. I got a terrible score until here. Then, I created additional features with mean, percentages to supply more information to my model. It worked.

I used caret package. I built 2 XGBoost models with different seed values and nrounds. Due to lack of time, I didn’t do much experiment with machine learning. I then simply, ensembled my 2 XGBoost models.

I think I could have achieved higher score, had I not removed duplicate rows from student experience. I’m sure that lead to loss of information, but it was a race against time too. My final score was 0.700698.

Link to Code

Rank 2 – Prarthana Bhat (Used ensemble of 50 XGBoost models in R)

Prarthana Bhat, currently works as a Data Scientist at Flutura Decision Science and Analytics. She’s the first female participant on Data Hack to secure a rank in Top 3.

Prarthana says:

When I looked at the data, I discerned that feature engineering will turn out to be a game changer. Hence, right from the beginning I kept my focus on discovering new features.

Of course, I started with the basic hygienic steps of data cleaning. There was a lot of mix and match possible in this data set. Since the data was large, I used parallel computing in R for faster computation and also not to run out of patience. R has awesome libraries such as doParallel, doSNOW, foreach to do this job!

I think the features I created were able to add significant information to the model. That’s the key to predictive modeling. One should always attempt to extract as much as information (uncorrelated) from available data.

For modeling, I used XGBoost algorithm. I decided to test for its optimal potential on this data. Then, I did parameter tuning. I decided to stick with only 3 parameters namely eta, colsample_bytree, subsample. In fact, I’d suggest R users to pay attention to these parameters the most for parameter tuning.

Not to make it a repetitive process, I wrote some functions to do this job. This was time consuming. But, in the end, turned out to be worthy enough. My final score stood at 0.709808.

Link to Code

Rank 1 – Santanu Dutta ( Used GBM in Python and Data Cleaning in R )

Santanu Dutta, currently works as a Senior Associate in ACME. He is an experienced analytics professional specializing in BFSI and marketing. He’s a self learned data scientist.

Santanu says:

I had always been curious to know more about the science of data and how it can derive benefits in our daily lives. Since then I have been training myself to build good and stable predictive models by participating in hackathons.

In this competition, the biggest challenge was shortage of time as the data set was quite huge and dirty. Lots of data cleaning was supposed to be done before processing it to build models. An early cursory look on date variables, gave hint that pre-processing is going to be the real game changer.

I have specialized myself in R. But, in last few hackathons, I noticed that Python is quickly gearing up and is becoming the first love of hackathon winners. So, this time I promised myself to walk an extra mile. I used both R and Python to solve this problem (faster). I used R for data wrangling and Python for model building.

Python was a real challenge for me. Because, in the last few months I’ve badly struggled in implementing XGBoost on my windows machine. So, I selected the next best alternative i.e. GBM. In addition, I had built few variations of Random Forest, Boosting , Matrix Factorization models as well and relied on local CV to select the parameters and model.

It’s been a great privilege competing with leading data scientists across the globe. Learning while competing steepens the learning curve. My public lb score was 0.63 and ranking 17 and private lb score resulted in 0.72 which got me the first position.

Link to Code

Key Takeaways from this Competition

In this competition, participants got the chance to work on real life data. Real life data comes in all shapes and dimensions. Hence, it becomes essential to develop business understanding in order to work better with data sets. In DYD, participants worked deeply with data exploration, data engineering and feature engineering techniques. Below are the key takeaways one can take home from this article:

Data Cleaning & Engineering: This data set had all sorts of variables (continuous, categorical, high cardinal) divided in 4 csv files. Some observation had spelling mistakes and others were repeated multiple times. The challenge was to combine them, clean them and prepare them for analysis. The winner did it and got incredible scores. You must learn this skill.

Feature Engineering: In this competition, participants were prudent enough to understand the game changing influence of this concept. The number of features created in this competition varied from 10-15 to 300-400 features. Your motive should be to derive new features in order to supply for unique information to the algorithm.

Boosting & Ensemble: Choice of ML algorithm totally depends on participants. But, the magnificent power bestowed by boosting algorithm (XGBoost & GBM) outperforms the need to use any other ML algorithm. The cameo played by ensemble in the end helps further in improving prediction accuracy. You must learn boosting and ensemble to perform better in competition. You can start here.

End Notes

If you have thoroughly followed this article, you would have noticed that feature engineering and boosting are awfully important in winning competitions. So, the next time you would participate in a competition, make sure you don’t miss out creating new features and render some boost. In fact, the process is simple: Clean the data, create new features, build the model, keep the best features, build the model again (boost) and done. If you have still been indecisive about, whether to learn R or Python, you can start with R from scratch.

In this article, I’ve shared the winning approach of top 3 winners of DYD Competition. These winners took home amazon vouchers worth INR 55k ( $800 ). For your practice, the data set is available for download until 20th March 2023. Make sure you make the most out of this opportunity.

You want to apply your analytical skills and test your potential? Then participate in our Hackathons and compete with Top Data Scientists from all over the world.


Sms Marketing Mistakes To Avoid

Did You Know?

According to Forrester data, businesses that sell online say 12.8 percent of their online revenue stems from text message marketing.

2. Ensure your texts have a purpose.

Some marketers believe traditional marketing forms don’t need a specific purpose or goal beyond brand awareness (unless your business or sales goals state otherwise). However, text message marketing absolutely does. When you send a text directly to someone, you’re likely interrupting something they’re doing, so you need a reason.

Your text message marketing’s purpose should align with your overall short- and long-term business goals. Consider why you chose text message marketing over — or in conjunction with — other marketing methods. Next, focus on a specific purpose, such as scheduling or confirming appointments, offering discounts, or providing quick information. 

Examples of quick, purposeful information include the following:

A reminder that your live webinar is happening in one hour

An announcement that the sale at your online clothing boutique is ending in 24 hours

A notification that the eyeshadow the customer has in their online shopping cart is running low

A follow-up asking if your IT services prospect has any questions about the proposal you sent them

A text message survey that requests customer feedback

“We’ve seen the best results when using it [text messaging] as a form of follow-up,” said Sean Pour, co-founder of SellMax. “We just use it to remind people that they wanted to sell their car, and we’re still here to help them.”

3. Strengthen the copywriting in your text message marketing.

The copywriting in your mobile marketing messages should get prospects or customers to take an action that pushes them to buy soon. If you’re unsure what type of copywriting works best, try writing your text messages a few different ways. Test and readjust your content until results improve. 

These copywriting tips can help boost your campaign performance:

Invoke a sense of urgency. Encourage prospects to take action by invoking a sense of urgency. Having a call to action (CTA) is essential for getting customers to buy your product or service. Because text messages aren’t usually revisited after they’ve been seen, you want your prospects to take action right when they receive your message. That means you must be clear and direct by using words that tell them what to do.

Speak your audience’s language. Write for your audience by creating content they’ll find relatable. Consider creating buyer personas to better connect to your target customers. Text message marketing is not the place to use jargon; keep your voice informal. “Texting is inherently short and conversational,” said Rachel Rosenthal, senior product manager at SmartRent. “Don’t copy and paste long emails into texts or send highly technical and dense information.”

Did You Know?

The best text message marketing services take the guesswork out of mobile customer communications. Consider a service like Textedly, which has competitive pricing and impressive scalability. Read our Textedly review to learn more.

Building relationships the short way

Once you’ve implemented text message marketing, you can send short messages that build and grow customer relationships. Strategic, well-worded texts with a clear purpose are most effective, as is texting only during business hours and allowing people to opt out. If this all sounds simple, it is — with SMS marketing, you can move mountains in just a couple of sentences. 

Max Freedman and Marisa Sanfilippo contributed to this article. Source interviews were conducted for a previous version of this article.

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